I was actually asking the same question in SEO topic: https://www.producthunt.com/disc... Getting an answer from ChatGPT is a different experience than a standard search: you need to write a full sentence rather than just a few keywords. So for many queries, I think that google will stay relevant. My main questions is: how will this impact the SEO industry?

I think that Bing have a great potential but people tend to stick with what they are already used to and that would be Google.

While Microsoft spent millions on Bing, they really did not have focus on the product. Their focus was on the operating system, Sharepoint, SQLServer and Office. Investment into OpenAI has been a big break for them, but will Bing benefit? I see a lot of OpenAi stuff getting into Office 365, SQLServer and even the Edge browser. In other words, Bing search engine may yet again get left behind. Even if the functionality gets integrated, the usage and focus will suffer.

Google has shittified the user experience for years in pursuit of profit. You have to wade through reams of ads and read thousands of words of SEO optimization just to, perhaps, find the answer to a question. That's a huge part of the reason why more and more people look at TikTok for answers instead of google. For me, the question isn't, will Bing challenge Google, the question is what should the next search UX look like.

I think it can definitely challenge it but whether it will be successful at it remains to be seen. Google is a giant thanks to its really sophisticated technology and large user base, it's difficult to see anyone give them a run for their money. But I also believe in 'never say never' so we will have to wait and see.

I think the bifurcation and competition is really exciting, but it's going to take a lot to break consumer habits even if their search is much better.

Hello Aaron! I’d be suggesting that by supporting ChatGPT in the Bing Microsoft strengthens its position within Office line of products for enterprise (where Edge is a part of the package). Google’s position with office productivity is not too bad but the company is really having a hard times keeping up with the pace of competition. As to overall search space, I’d not be putting to much on ChatGPT Edge vs Google search, even though the quality of search by Google has been falling for years.

I think its possible for Bing to challenge Google in the future, but not at present. The current implementation of GPT-3 feels like an extension of Google Chrome and the way prompts are submitted is different for AI and search engines. To fully utilize the potential of AI search engines, the search engine would need to be fundamentally reimagined and rebuilt. Simply adding AI on top of a search engine would not suffice. I also agree with others that say this is possible partly because, Bing has less to lose due to their smaller market share.

Product Engineer ~ Lead ~ Engineer ~ Team ~ Create It Search It Yes, I believe ChatGPT and OpenAI have a serious chance of challenging Google. ChatGPT has already shown promise in natural language processing tasks and OpenAI has already made significant advances in Artificial Intelligence. With both technologies combined, there is a good chance that Bing could offer a viable alternative to Google. #ChatGPT #OpenAI #Bing #Google #AI #NLP #NaturalLanguageProcessing #ArtificialIntelligence #ChallengeGoogle #OpenAIvsGoogle #BingvsGoogle #GoogleCompetition #ChatGPTvsGoogle

I think they should have rebranded and launched with a new name. It's hard (or it takes a very long time) to change people's perception of a brand or name. People like ChatGPT and dislike Bing.

I think from a branding standpoint alone it's not conceivable. They can definitely take a niche sub-section of searchers, they already have some. But to actually take a large junk away from Google, I don't personally think so. Bing is at the end of jokes and judgement. Think about the green-text judgement that Android has because of Apple's iMessage. "If I see a green text pop up, I'm not talking to them" It's been said and will continue to be said. The same goes on in my opinion with Bing. "Google it" is a common phrase for finding out information, I don't know about you but whenever someone's replaced Google with an alternative search engine, it's always made me do a double take. "Just Yahoo it", "Just Bing it" It feels odd like something's off. It's also only happened about a handful of times in my whole life. So much so that it sticks out. For that reason alone I don't see Bing really challenging Google. That's just my opinion though and it's been great to read what everyone else has had to say so great question @aaronoleary

Yes. Google has not introduced any significant innovations in the last five years (Pixel phone being the last one), which has eroded consumer trust.

No, it has no chance. AI still struggles to cope with structured data analysis so the integration of ai as your qa assistant wont be more than a toy. However UI is cool, sometimes in the future backend would be replaced with AGI, and that will be a real game changer.

It will take time for mainstream users to change their comfortable habit of searching on Google. Even if Bing + ChatGPT is better now and in the short term, Google can always launch their own AI Google search enhancement. Remember how Snapchat 'Stories' were quickly copied by Instagram and Facebook? Google has the AI resources to develop a worthy competitor for Bing + ChatGPT. I expect the true competitor to Google Search is a switch of people's attention from Search to Discovery ala TikTok. Online is a battle for people's precious little attention. What happens when AI predicts what you want to search for before you even go to Google or Bing?

It is significant to note that Google holds a market share of over 90% in the market for search engines, whereas Bing holds a market share of approximately 2.5%. Although Bing has made improvements to its search engine, it might be difficult to seriously compete with Google's market leadership. Bing might succeed in the market, though, if it focuses on a certain group of users or provides special services. As an illustration, Bing has already incorporated certain AI and machine learning capabilities to enhance its search results and offer users a more tailored experience. Bing's owner, Microsoft, is well-known in other industries including enterprise software and cloud computing. By utilizing this, Bing might be integrated into other goods and services to expand its user base. Partnerships with other businesses may also aid Bing in extending its reach to other users targeting ads. But recently Google announced a proposed Chat GPT competitor, and after the new AI update that was featured for google maps, it seems unlikely 👀

A lot depends on how good Google's response (Bard) is. While Google has a total stranglehold on search (93% market share), and people don't change their habits easily, anything is possible in tech so if Bing's collaboration with Open AI produces significant benefits for users vs. using Google search it's possible that Microsoft can mount a challenge. We've seen once-dominant companies quickly lose their dominance and become irrelevant in the past (MySpace, Nokia, Polaroid, etc.)

It all boils down to whether they can make money out of it or not. Running ChatGPT is not cheap. Google currently makes $26 per user per year. Sure economies of scale will help, but running such a vast LLM and scaling it to millions of users is going to be hard without a good financial model around it. So the bigger question is, how does Bing monetise ChatGPT queries. The other discussion point is that they are different use cases. I use ChatGPT to answer questions - which makes things like Siri and Alexa seem really stone age and useless. I use Google to find websites and products.

Yes, if Bing can answer questions the way ChatGPT do it then yes it has a chance. It will definitely take some users away from Google or at least there will be more people using Bing in addition to Google.

Genuinely, no I don't think so. Sure, Bard was a bust because it was released so quickly but Google has... - Dominant market share with Chrome for guaranteed distribution - Deal with Apple to be the default search engine on Safari which is the second largest browser after Chrome - 25 years of iteration to perfect their search algorithms which the LLMs are trained on which means better results - the term "Google" is equated with "search" in the zeitgeist. No matter how hard you try, that's gonna take a while to switch in people's minds. Bing has a few aces up their sleeves too though. I wrote about all of it here: https://www.makingproductsense.c...

In the near future, definitely not. This type of AI is still struggling to provide accurate information, and it doesn't help that they always sound accurate, regardless whether they are or not. From my viewpoint, this will not be a quick and easy fix.