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How do successful SaaS founders nail their pricing? 🤔
It’s not luck—it’s strategy. From competitor research to value-based pricing and continuous testing, there’s a proven playbook.
We share these strategies and more in our newsletter: Why Your SaaS Isn’t Growing Faster. Subscribe now to learn what’s holding your SaaS back and how to fix it.
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Nathan Geckler
Launching soon!
I'm not sure of the best way to price your product. But always remember that if your pricing is too low, people will associate it with being cheap and low quality.
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Pricing is definitely tricky, but here are a few things that have worked for us: 1) Do market research to understand what competitors charge and what customers are willing to pay. 2) Consider a freemium model to get users in the door, then upsell advanced features. 3) A/B test different pricing points to optimize conversion. 4) Offer annual discounts to boost cash flow. 5) Regularly review and iterate on pricing as the product and market evolve. Hope this helps give you some ideas to nail your SaaS pricing strategy! 💰