Reddit & Twitter. Reddit for building a really strong community/network of users who'll spend time to give you detailed feedback, in some sense found PH similar to that. Twitter to build a highly engaged set of followers, I see a lot of folks in my ICP (eCommerce) present here & discussing strategies/tactics/results - more like a real-time commentary.
I would like to explore Quora. They have 300m monthly active users who are looking for answers to specific questions and problems which allows you to get access to qualify users
Hello @basv
Recently, I am exploring and learning how to plan and execute actions on Review Platforms like G2, Capterra, Get App, Software Advice, etc. It is interesting to see the different channels that the users go through until they reach one specific conversion event like signup. And more recently we are seeing how those platforms can play a really interesting role in the portfolio of channels and the growth model.
Cheers,
I'm finally starting to really tackle email. I have a small list of about 300 people, but I rarely ever send anything. I'm finally going to be investing in it
Most of the makers are saying Reddit. I have been trying it for a while. But the community there is different from others. They like your troll and meme more than any other value being shared there. But its a good resource for user acquisition.
Reddit is just π― I got amazing results from it too, so I went researching for the best subreddits to promote a SaaS product and found 13 of them so far.You can find the list of subreddits here: https://launchpedia.co/places-to...
Would love to explore shared ownership in exchange for user acquisition β there are a handful of platforms (Ownco etc) that make it easy for startups to give their communities VSOPs based on referrals and growth. Makes a ton of sense to reward power users this way.
Definetly cold outreach. We've done it with an agency, and it is awesome!
One week in and we got about 12 leads and 2 calls so far. Companies that raised from 300k to 800M series G lol. But the average is at 20-50M.
I think cold outreach is a great channel but if you don't have your value prop clearly defined, you will not see good results.
@heleana Hey Helena, curious if you could share what you have done. I have tried cold out-reach and only ran into walls. Happy to chat more through e-mail if you don't want to share publicly! joe at join looft dot com
@joseph_natoli Definitely! We've tried cold outreach before and it was poorly done. The value prop was general and the targeting was poor.
Here are a few pointers:
1. Target the type of people that are already using your service/product. Kind of no-brainer but we originally targeted founders of funded companies altough we've mostly worked with VPs of marketing or other marketing leadership folks. So leave your convictions about target audience at the door and see who's actually using the product. :D
2. Warm your emails, don't email from your domain and other technical stuff you can find more info on lemlist's blog. (or use an agency that knows what they're doing)
3. Focus on just getting their interest and no necessary selling from the first email or pushing for a meeting. Our approach is pretty simple but very effective. We show them the opportunity they have with organic video content and asking them if they want to see a content plan.
4. Some sort of social proof is important. For us, we have videos that we've created for Saas companies that are pulling hundreds of thousands of views organically so we definitely showcase those as we just followed the same recipe for getting those views as the one we are selling them.
This is the gist of it. Now, we are brand new with this initiative so we're still figuring out how many of these leads we can convert. But it's promising.
Hope this helps!
Moda