As an startup we use the Canva for Social Media designs and for the website designing we generally prefer Figma.
Purpose for Canva is easy to use and for quick designs.
Figma – I started making designs during my university studies and for me, it is the most intuitive with a lot of features + plugins + community templates for free.
We use Canva for all our guides, resources, social posts, + video editing! I think the interface is super versatile and intuitive, especially for quick projects.
The choice of a tool depends on the tasks and workflows. For our team, which develops products while being spread across different cities and countries, Figma is unrivaled.
That said, I wish Figma had a strong competitor. It would drive innovation and help it become even better.
Figma all the way! Love the real-time collaboration, responsive design features, and huge library of community templates & plugins. Photoshop still has its place for complex editing but Figma is my go-to for UI/UX work.