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Where do you get early beta testers for your product?
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@aaronoleary yes I have seen some stories about Twitter, Indiehackers and subreddits for beta users.
My task now is to find beta-testers and Polywork really helps me!
There's a search in collaborations and u can find professionals open for beta-testing. And to text them all. We got about 30 good feedbacks from Polywork. Also you can create a post and describe your oportunity.
https://www.polywork.com/
You can try free platforms like Reddit, Quora, and Hacker News to find beta testers for your product. Some paid options are also available if you can spend some bucks.
Great topic!
@clementrog started a related discussion a few months ago with the following insights:
- Invest in content and distribution with a viewpoint
- Launch awareness campaigns on social (product tours, screenshots, call for beta testers)
- Reach out to a selected list of top ideal companies to ask for feedback
- Reach out to industry influencers to get visibility on podcasts, blog posts, etc.
At Specify, we're working on an upcoming product and recently explored opportunities with Polywork. We had great results: 30+ early beta testers in a few hours ๐
Hope it helps!
@clementrog @fmerian awesome thanks for your input, it really helps. Polywork is really awesome place for it.
AppSumo is a great place for first users as they have a pretty responsive community as addition you can even get some profit from launch
There are loads of good Discord groups, reddits threads, Slack channels and even Rock groups where you can connect with builders, would definitely recommend looking into more resources in that front!
@nicolaas_spijker great suggestions. How did you build that discord group list? would love to learn more!
@jaidayang I have used https://disboard.org in the past, communities range in quality but once you join a few good ones it opens up a pathway to finding the most active/valuable ones .
My suggestion to finding the high value communities once you join one of these groups: open a 1:1 with the most active users of the new communities and ask them for their thoughts on communities in your niche, very often they can extend an invite as well.
Besides that I have a few other routes I have taken to find communities on Discord and other places, feel free to connect with me through the links on my profile :).
Lifetimo can be one of the best place to get early adopters, if you can offer them an irresistible deal.
Facebook groups. AND PH - I think that Product Hunt is the best platform to search for beta testers. With its Ship (https://www.producthunt.com/ship) it shouts out loud "Come and validate your product" or "Come and find the very first users for your product!"
For me it's always been a case of locking down and DM'ing key targets from Instagram and Twitter. You will end up in the "Requests" folders mostly but people do check and if they see they normally respond!
Keep the messages, personal but to the point.
Aim for 50 people.
"Hey Jude! Loved the work you did / content you created here!
We've worked super hard on a new app and really think you would find it useful!
Your thoughts however big or small would mean the world to us!"
Something like this usually works well! (Really do try and customise every message though as tempting as it is to copy paste)
Be incredibly grateful if they follow through of course and always ask if there's anything you can do for them.
Offering entry into a basic competition to win Amazon vouchers has also helped.
Put some good tunes on for a few hours and get Dming!
Good luck!
For wonderful interested people, have a Google form ready and always ask if they could share to anyone they know that might be interested.
Every person is a new door!
And major discount for life on the product. These people are enormously valuable in the early stages.
Tiktok is also a great place. The key is authentic, entertaining, and consistent posts. The organic traffic will start coming
@ankitsharmaofficial completely depends on the product. It may be more difficult for a B2B business to be honest. We're a consumer product so it makes sense for our target. Like any product / target audience, they each have their own platforms that makes sense. I.e. tiktok may be better for consumer, whereas linkedin may be better for b2b
I got my initial 30 users from cold emails targeted to the potential ICP.
Making it personalised and only talking about the problem & not the product
@varunvarma91 hmmm....but sometimes cold mailing is dangerous and why would people trust a new email or a person?
@ankitsharmaofficial Valid question here! It does make a difference on the email body. Making sure that the email is not salesy, personalization so that the reader knows that the sender has spent time on researching about them, and being vulnerable & honest about yourself. I guess these things have worked for me.
@ankitsharmaofficial Because my target audience are laser-focused on graphic designers, so it's relatively easy for me to get my early beta testers.
Kelly Team Click One, (Product Hunt)
Or you can ask "Team Click One", Right here at product hunt, they are the only people I have ever heard of, that cover 211 platforms besides Facebook, Instagram, twitter, LinkedIn. they also cover platforms like Mastodon, Mind, Plurk, Tumblr, MeWe, Triller, and the list just keeps going. The business is actually owned by quadruplets of brothers they don't advertise whatsoever here on product hunt.
but their specialty is getting whatever you got in front masses of people. It's unheard of the amount of reach they have. they are also in 124 countries. There you go. you would have to contact them, away from Product Hunt platform. The brothers highly respect all online businesses.
They have amazing packages, at amazing prices. I can say this, with the utmost competence they are not here to dig in people's pockets. They're here to help those who need it.
@kelly_storms
Very well said Kelly, And I agree with you 100% they are the best at what they do. To be truthful I don't know what the brothers will say, I know you are just being informative, and trying to help. Kelly but brothers have a very strict policy, they live and die by this policy. I don't think that they will be upset or anything. But I can't be for sure because I don't know, I can only tell you what I know, not what I think I know. I love you girl and I highly appreciate you introducing me to Click One to Get it. I have had my online business for two years now, and this is the first year, that I have made profits from my business. if it wasn't for you Kelly and the information you gave me, I know that I would be closing my business this year if it wasn't for you. I love you.
Cold emails and messages don't work. One cold or "one-day promo" massage can lead to a ban/spam forever.
Consider "how to give first" rather than "where and how to promote." Every contribution can become a collaboration.
Surprised this discussion is happening on ProductHunt, and yet, no one has used PH to find their initial beta users ๐ง
That's a great question. As a person who had to go through the process of finding early beta testers for his project, I can say that it's not easy. I've used Twitter and Quora in the past, as well as Reddit. If you can get people interested in your product before they have to become beta testers, they are more likely to agree with you.
If possible setup a booth or go onsite to have strangers really try out your product LIVE. This will give you good raw feedback.
Building Betalaunchpad.com for that. Excepting it to go live in a month.
Product Hunt