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Algolia Personalization — Give your users a personalized experience
Personalization from Algolia now allows businesses to take a wide range of individual online behavior & preferences, and optimize the search ranking strategy accordingly to show more relevant results. This method uses a list of inputs about online behavior to influence the content that a specific user will see.
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@dessaigne , Product looks dope. Few thoughts if you are planning to do sales :
1. Target recently funded e-commerce, media and SaaS start-ups. Since these companies have recently raised money, they will be spending significant amount of money to drive traffic. More users >> More Personalisation >> Algolia Personalization.
2. Target e-commerce, media and SaaS companies who are hiring for product. Since they are hiring for product, it means they are willing to spend money on better product, better engagement.
What I've gathered is that this shows relevant products to people who fit a criteria for those products on the homepage? 😄
@aaronoleary Personalization from Algolia allows businesses to take a wide range of individual online behavior & preferences, and optimize the search ranking strategy accordingly to show more relevant results. It's less about a certain criteria as it is about making results more personal and relevant, whether on a certain homepage or elsewhere.
@lilit_ghukasyan This does not apply to social media at this time. Personalization is useful for your website or app to give your users more relevant results based on their online behavior. Personalization uses a list of inputs about this online behavior to influence the content that a specific user will see to increase relevancy.
Quite hard to figure out exactly what this does :( Went through the website - seems to talk a lot about "why" (which is kind of obvious really - yes, personalization is good) but not at all about how..
@reeve_klutzy You can learn more about the "how" by reading more here: https://www.algolia.com/doc/guid...
Personalization and recommendation are a complex process, Algolia's new feature allow to integrate it smoothly in your search and to control how it can impact the search of your users.
Pros:Easy to set-up and non-intrusive.
Full control over what events drive it and how. Can be activated on per query basis.
Cons:It's personalisation/recommendation, the effects on search are not always what you may expect.
Cool idea guys. People are tired of being treated like a number and personalization is key to overcoming this!
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