Hello fellow ProductHunters 👋 Working on Breadcrumbs to help our customers identify and maximize hidden revenue opportunities, we discovered that most businesses constantly struggle with two huge issues: Data Quality: Most teams have a really hard time understanding the quality of the data in their CRM. Which fields are populated or incomplete, which kind of data do they contain, which correlation with revenue and impact do they have. ICP validation: All of us have an Ideal Customer Profile in mind. Very often tho this is anecdotal at best, not really supported by data or backed by research that was done too far out in time to be relevant/useful anymore. Today we’re super pumped to release Breadcrumbs Reveal, a 100% free tool that will deep dive into your CRM or Marketing Automation data to quickly:

• Surface the state of your underlying data infrastructure, identify gaps in your data collection strategy, highlight strong correlation between users’ profiles and their likelihood to become paying customers.
• Leverage Machine Learning to look into thousands of leads and customers profiles so that you can validate your ICP assumptions with actual data and/or discover completely new ICPs worth focusing on

The tool is as easy as it gets:

• Sign up (did I mention it’s 100% free?)
• Connect your CRM or MAP (Hubspot, Marketo, Salesforce, Activecampaign, Mailchimp, etc.)
• Select a list of leads and customers for our system to analyze
• Grab a cup of coffee while our system crunches the data
• Get a super detailed report on your data quality and ICPs opportunities

I’m confident this tool will have a big impact both on your marketing strategy (collect the right data during leadgen) and sales team (target the right ICPs). Would love to hear your feedback and any idea on how we can make it better. Ciao Max

I see it as a valuable tool . Congratulations on the launch!

Congratulation!! Super useful and insightful results to improve our CRM data! 🤯

Congrats for the launch! Good luck 👍🏼

Nice product. Congrats!

We found out that to build a great data-driven ICP, you need to have good data collection strategies in place. This tool will help you understand and optimize your data quality and build great ICPs.

Very useful sales tool! And...very funny video! Good luck👍🏼

It's finally here !! :partying_face:

This is a killer idea. Way to go, Massimo & team 🍞

I am fan! Congratulations again! 🎉🎉🎉

👋 Hello Product Hunters, I’m excited to be a part of this Reveal release. Reveal was originally created as an internal tool to onboard our own customers, but so many people found value in these insights alone that we decided to bring it to market as a free, standalone tool for the community! 🎁 So why give Reveal a peak? Most products and services compete with dozens, or even hundreds of other alternatives. 😱 If you’re involved in the go-to-market motion, it’s mission-critical nowadays to collect clean lead, opportunity, and customer data to make data-driven decisions around who is most likely to buy—and continue to use—your product or service. Flying blind can be a costly mistake if marketing isn’t targeting the right audience and sales is chasing leads that aren’t likely to close. Reveal is here to help guide you and your team! 🙌 It starts with understanding the health of your marketing automation and CRM data to know what data your can trust vs. where there are gaps that you need to work on filling. Using the "good data" that is available—and introduced over time—we’ll highlight the properties that are highly correlated to predicting your best customers (i.e., your ideal customer profiles). 🥳 When marketing and sales are armed with clean data and aligned what ideal customer profiles look like, they are able to focus their energy on campaigns and conversations that are most likely to generate more customers and revenue. 🚀 👉 Go ahead and give Reveal a try today and let us know what you think!

It's so great! I like it! Congrats on your launch 🚀

Boom! Beyond excited to release this in the wild as a resource for the whole community!!

So happy to bring another product to market I'm confident will help teams crush their revenue goals. I wish I had Breadcrumbs Reveal at my previous gigs and didn't have to spend countless hours doing tedious work just to understand what my data looked like. With Reveal I could have focused on what really matters, leveraging the data to accelerate revenue and deepen relationships! Hope you like it.

Congrats on the launch @adamfeber + team! Sounds awesome and great explainer/storyboard!

LFG solid tool! Great video and marketing too. Will share with my sales friends 👌

Loving this - congrats from all at the www.YourFLOCK.co.uk team

Congrats on creating another great tool!

Congratulations, Massimo!

Good luck!