p/buffer
Make your business stand out and reach more customers on social media
Michael Eckstein

Buffer Stories Creator — Quickly create thumb-stopping content for Stories

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Buffer Stories Creator is a free, lightweight, desktop tool to create thumb-stopping content for Stories. You’re able to create the foundation of your Stories content with text, graphics, and a background image or color. Once you’ve created your content and are ready to post your Story, simply upload your image(s) to Facebook or Instagram.

Replies
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Krishna De
Great to see another tool and this time for desktop to help create Stories - any plans for integrating animated gif overlays and also allowing us to create video Stories @mike_eck ?
Michael Eckstein
@krishnade Thanks for checking it out! At the moment we are still gathering feedback and requests for future iterations. Excited to add yours to our list! 😊
Bruce Kraft Jr.
@krishnade @mike_eck do you have a roadmap or a place to submit requests? I'd love to help build this out with you further
Iz
Congratulations @joelgascoigne and team. Keen to understand the tech stack that powers this awesome tool? Any Javascript frameworks, etc?
Vincent Battaglia
@joelgascoigne @elbahnasy I see Fabric.js being used there (awesome tech that we also use on our product)
Kevan Lee
@joelgascoigne @elbahnasy @vinch Yes indeed! Fabric.js is a big part of it. We based a lot of the tech off of another of our free marketing tools, Pablo (https://pablo.buffer.com/). I'll see if our devs can add a bit more detail about the specific tech involved. (cc @gkindahl ) Thanks for the great question!
Gisete Kindahl
Hey @elbahnasy , great question! The Stories Creator was built using Fabric.js, KineticJS, React and good ol Vanilla JS.
Iz
@joelgascoigne @vinch Ah awesome, I spoke to Andrew about this sometime ago. That's the same canvas tech as Pablo?
Iz
@gkindahl so many awesome JS libraries, it's all about the selecting the right one for the job. I researching for a drag and drop solution at the moment for a new web editor I am building for Gather.
Michael Eckstein
Hey Product Hunters! 👋 I’m pumped to share a little something the Buffer marketing team built for ourselves that we hope other marketers and businesses will enjoy, too. Buffer Stories Creator is a free, quick, and lightweight way to create and download images for your Facebook and Instagram Stories - helping you lay the foundation of your Stories with customizable text, graphics, and a background image or color. We love using it to add our branding to our Stories, and keep them in a consistent style. It’s super easy to download the images you create (no sign-up or sign-in needed) so that you can add them to your Stories when the time is right for you. With over 500 million combined daily active users on Facebook and Instagram, Stories are an amazing opportunity for brands and businesses to connect with their audience and we’re excited about making it easier and faster to plan out Stories content. It’d be awesome to hear what you think and feel free to ask any questions! 😄 EDIT: Thanks for all the great questions! I just wanted to mention that we don't quite have this working on mobile just yet. Right now you can check it out on your desktop or tablet. Thank you! Cheers, Mike (and the Buffer team!)
Michael Eckstein
@imrnhdr Not at this stage but hopefully in the future! 🙂🤞
Ken Savage
Just saying... “We're so sorry, we don't quite have this working for mobile yet. Please check it out on your desktop or tablet.”
Brian Peters
@kensavage Great call, Ken! Just passed this along to the team to update the messaging 😊 Thanks for the feedback!
Gaby Araujo
Super cool and needed!!! One thing -> have you thought about integrating Unsplah. It would save us so much time! Thanks for such a great web app!
Kevan Lee
@gzampino Hi Gabriela! Yes, what a great suggestion. This was quite high on our wish list and was one of the toughest things to cut as we reduced scope. That being said, it could very well be one of the first things we add on the roadmap! Thanks for the validation. 🙌
Brian Peters
@gzampino @kevanlee 👀Thanks, Gabriela! Definitely top 3 on the roadmap! Really appreciate you giving the tool a try :)
Igor Ozherelyev
Awesome feature. Does Buffer supports auto-publishing to IG? Tried it some time ago. Need to update my experience 🤓
Brian Peters
@oiv Hi Igor! Thanks so much for the love! 😊 We do, indeed. Feel free to check out our Instagram integration here: https://buffer.com/instagram As of today, it's not quite available for Stories due to a limitation in Instagram's API, though we're holding out hope that will change in the future!
Emmanuel B. Lepage
Great project. If Buffer respect Android users, and the app doesn't crash all the time like Canva and Adobe Spark, I'm down with that. If not, I will pass!
Brian Peters
@emmanuel_b_lepage Hey hey, Emmanuel! We don't quite have this tool available via mobile app just yet, but we hope to launch a mobile version in the near future!
Kris Williams
As always - congrats on your launch . Scheduling has already been mentioned which would be awesome if 'scheduled' as a later feature ;-) My Q would be : have you considered making the 'Background and Logo' upload buttons open to drag and drop functionality ? Solely for flow, speed and ease of use ....
Kevan Lee
@taxodapp Fantastic suggestion, Dave. We'll add it to the roadmap! (I do love the speed & ease of drag-and-drop).
Carlos Jonay Suárez Suárez

Amazing work! Together with Pablo, it will be an essential tool for social networks

Pros:

Very easy to use!

Cons:

For now, nothing!

Peter Bordes

Makes creating custom visuals as frictionless as can be. Thank you Buffer.

Pros:

awesome application that i needed badly for all my social.

Cons:

no cons here:)

Darcy Peters

I think it'll be fun to have a mix of images created by this tool + impromptu (not as pretty) images incorporated into my Stories. I can't wait to explore more!

Pros:

It's a quick way to get beautiful content onto my Stories!

Cons:

Nothing just yet

Ben Tossell
Love 'thumb-stopping'
Michael Eckstein
@bentossell Hehe thanks Ben. I might be wrong but I think we owe some gratitude to Marie Forleo for introducing us to that phrase! @brian_peters1
Brian Peters
@bentossell @mike_eck Ahh yes! Love that word as well. :) Yup, that one goes to Marie Forleo!
Bruce Kraft Jr.
love this idea! What products did you draw your story inspirations from @brian_peters1 ?
Brian Peters
@brucekraftjr Thank you so much for the kind words! Much appreciated. 😃 We got our inspiration from other great products like Canva and Adobe Spark!
shawn roos
Nice to see a simple "does one thing well" app for a usecase many brands and businesses have. 🙌
Brian Peters
@shawnroos ❤️
Sarah Evans
Can’t wait to give this a spin once I’m at my desktop. Way to go Buffer!
Kevan Lee
@prsarahevans Thanks so much, Sarah. We're excited to hear what you think!
Brian Peters
@prsarahevans ❤️ Thanks, Sarah!
Stacie Taylor-Cima
Excellent tool that I will definitely be sharing with the social media account managers at my agency. Stories are something that we're beginning to offer as a service and this looks like the perfect tool for making sure they're reflecting our client's unique branding. Fantastic job, Buffer! Love these features: - Beautiful font options where Instagram is lacking. - Dope templates. If design isn't your strength, NBD, Buffer's got you covered. - Ability to brand the story with your own logos and graphics makes the story so much more professional! Love that feature. Improvements: - Limited typography sizing. Would like to be able to pinch zoom the text instead of the 3 sizing options that are in there right now. - When I click on the text box, the placeholder should disappear. - Would like the ability to add more than 3 text boxes. - I also upvote your idea of integrating Unsplash to help people create polished content.
Brian Peters
@simply_cima Hi Stacie! Thank you so much for the incredibly kind words and the amazing feedback! Super excited to pass the improvements section along to the team. We have big plans for Stories Creator and can't wait to continually improve this in the coming months. We'll no doubt be looking to folks like you for feedback. Please feel free to reach out to me anytime at brian.p@buffer.com :) Thanks again!
Ben Brausen
Seems slightly adjusted version of your Pablo app with the addition of a couple options.
Matt Bradford-Aunger
@benbrausen I'm inclined to agree. @mike_eck I'd love to know if there's anything aside from a couple UI additions, and the image dimensions that makes it a different offering altogether.
Ben Brausen
@lukepeerfly I believe the current version of Pablo is considered 2.0, so this may be 3.0? https://blog.bufferapp.com/pablo...
Brian Peters
@benbrausen @matt_aunger @lukepeerfly Great catch! We started with Pablo as a "base" for this new tool and added a bunch of UI/UX improvements. And we're excited to say that this gives us an awesome starting place for lots of new features in the future... Stay tuned! And thanks for giving it a try 😊
Parth Shrivastava
This is so good, both for brands and content creators. Loved it!
Brian Peters
@parth_sh 👏❤️
Ryan Robinson
Nicely done! Loving this y'all 🙏
Kevan Lee
@theryanrobinson Great to hear from you, Ryan! Glad you're loving it 😊
Brian Peters
@theryanrobinson 🎉 Thanks, Ryan! Great to hear from you, buddy. Hope all is well with you!
Tigran Hakobyan
Congrats on the awesome product, team! 🎉
Kevan Lee
@tiggreen Thanks a million, Tigran!
Brian Peters
@tiggreen Thank you, Tigran! ☺️