Imagine you could plan and manage all your social media accounts in a way that you would treat your google calendar or outlook calendar. We've tried to take that same concept to the social media world today and are excited to unveil it to you.
Our goal was to make this as easy as it is to set meetings or schedule a call with someone - then you can drag things around, reschedule something, or just see everything at a glance.
We're super excited to share this with you today and would love to dive into the full power we hope to give you with our new Social Media Calendar. Please feel free to ask us any questions and we'll be around in the comments to join the discussion.
@marc_rosa It's because Buffer is one of most effective user experience centred digital companies in the world! This is why even with the currency of my country devalued against the dollar it's one of the product I cannot downgrade back to a free plan!
@marc_rosa Amazing timing for me, as I have to literally set up a years worth of shout outs to our sponsors for yycjs. Thanks for releasing this feature!
Well done @buffer team! This will definitely kick out of the space overcomplicated tools/startups out there that aim at managing the social media calendar. #SimplicityWins
Bravo @Buffer. This is a much needed application for social media marketing. I cant believe it hasnt been done before. You did an outstanding job on product execution.. This thing rocks.
This may bring us back to Buffer from Edgar. Would love a post pool feature like Edgar has, but it looks like I may be able to something similar with the reschedule feature here. Am I understanding that correctly?
That's such a great question @chrisgscott :) I think you are spot on! During our beta research we noticed that lots of customers were using the calendar as a way to identify top performing posts retrospectively. It felt great to make the re-buffering decision easier by adding post analytics as well as highlighting 'top performing' content :) We were also keen to make it super easy to look back several weeks with only a couple of clicks and I can totally see how this might work like a content pool :). Let me know if I can answer any other questions and thanks so much for checking this out!
Hey @bentossell, great question! :) Our Buffer Community has always been an amazing source of inspiration, inspiring us to create awesome products that let our users have "superpowers".
Through lots of Customer Development and chats with the community over the past year, we've heard so frequently how cool a calendar view of the classic Buffer queue could be. In fact, we work with an awesome product called UserVoice, and a Calendar View is the #2 most upvoted feature suggestion, second to Instagram access (cannot wait for 3rd party API access there!).
So we brainstormed and asked ourselves, "what would Buffer look like if we framed it around Sunrise or Google Calendar?" After a number of iterations and exciting product explorations, we found ourselves looking at the product you see now! I'm so thrilled to share the Social Media Calendar with you today. :)
Templarbit