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Coso.ai — Social Media Co-Pilot for SMBs to create social content fast

James Flynn

•

5mo ago

Coso.ai helps you create engaging social media content each week automagically, based on your brand’s personality and relevant social trends. Turn hours of drafting content and figuring out what to post, into a couple of minutes approving content.

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James Flynn

Maker

📌

Dear Product Hunt Community 🙌 I’ve been a member of the PH community for a few years and have seen so many amazing product launches. I’m nervous and excited about this day as we show you what we’ve been building over a 4-year journey 🚀. In the last 9 months, Coso has generated over 1 MILLION impressions for our 30 pilot customers across different social channels. Including 150,000 impressions in the last month alone 📊. Now we are ready to open it up to the world (starting with PH!) 🌍. 🤫 TL;DR (Coso’s USP): Coso creates social media content for your business, you just approve the content, and we handle the rest. 👊 What is Coso? Coso learns all about your brand, links in with different data sources of social media content, and creates content for you ✍️. It reduces hours of brainstorming and social media content creation into a few minutes of approving content ⏳. 💡 The problem: Every entrepreneur and marketer (like you!) realizes they should have active social media pages. Unfortunately, you don’t have hours each day to create content. So you post every now and then, or maybe you’ve paid an agency or someone online to do some content creation for you. In most cases, this is either expensive or the content quality isn’t amazing 😕—but there’s no cost-effective alternative that actually works. 🚀 The solution: Coso reads your website, brand guidelines, your existing social media content, and even your media library 📚. It understands how you want to communicate and comes up with a content calendar for you. Then you connect different data sources—like an RSS feed, a list of URLs or topics, a ChatGPT prompt, and others. Every week your content is created for you—you just approve the posts, and Coso distributes them across your social channels 🌐. 🎥 Demo video:

👥 About Our Cofounders: A conversation in a bar in 2018 started our CEO James down a rabbit hole that’s still going. Some friends in marketing were complaining about the manual work they did for competitive analysis on social media. When James looked into the problem, he realized that you could automate the competitor research, but then you could also estimate content performance before it was posted 📈, and ultimately generate content for people 📝. When James needed a good database, he reached out to Brendan, who is one of the best database engineers in Ireland 🇮🇪. They met a couple of years prior when they were both engineers at a quantitative trading firm. At that point, James was working as a backend engineer for Salesforce’s social media product. In September 2020, they made the jump to a full-time startup. Initially, they built “Google Analytics for Your Social Media” to generate revenue and raise investment to build the AI product. They signed up 270 businesses but struggled to convert them to paying customers 💰. While trying to scale this product, GPT-3 came out, and they realized it was better to spend time focusing purely on product delivery instead of building their own AI systems 🧠. Fast forward to today, and over 1 million impressions across 5000 social media posts have been generated for Coso pilot customers 🌟. And we’re only just beginning. We’d love to hear what you think about Coso. Please take it for a test drive, and if you like, you can become a paying customer with a 50% discount exclusively for PH users with the code PH50 🎉. Thanks a million for your time 🙏, James and Brendan Co-founders of Coso.ai 🚀