The team at Drift has taken what they have learned using bots to capture and qualify leads and turned it into an absolute super-power for marketing teams. No more waiting days and weeks after you fill out a form to get a demo. I love where this is going, and think this is the future of marketing and sales automation.
@kelvinyap Hey Kelvin.
The ability for the bot to automatically book meetings has been live for over a month. However, we now have the ability to deeply integrate into your sales and marketing stack.
Previously, we only sent leads into Salesforce in a relatively simple and standard way. Now, you have the ability to choose if you want leads to go to Marketo, Hubspot, Salesforce, or via our open API. This was crucial because many customer CMO's want to control their lead flow & pipeline.
In addition, our Salesforce integration now has custom field mappings where you can get very creative with how Drift and Salesforce integrate. This enables the most sophisticated of enterprises to get Drift and Salesforce synched.
Last but not least is Salesforce routing. Drift now has the ability to route to the Account, contact, or lead owner in Salesforce for live conversations or for booking meetings automatically.
No other sales messaging platform has Drift's depth and flexibility of integrations into the enterprise marketing and sales stacks and workflows.
Hope that helps.
Drift is a game changer.
When your sales team learns the power of #noforms they will love you.
At Segment we've been using Drift for the past 6 months and it sourced our second BIGGEST 2017 deal to date.
With this update to Drift, you can turn any conversation on your website into a qualified sales meeting -- without using forms.
We can replace your forms with our AI, and that means your sales reps literally walk into work and have qualified meetings booked.
Our customers are calling it "rocket fuel" for their sales funnels -- and Drift now fits with your existing marketing & sales stack (whether you need HubSpot, Marketo, or Salesforce integration).
I'd love your feedback π
Hey @jindalish, thanks for asking!
Driftbot is only one feature that is included in Drift for Enterprise. It includes many additional capabilities that enable Drift to be fully integrated into many complex marketing team workflows and sales motions.
Enterprise includes Firmographic targeting, the bot automatically booking meetings with no human intervention, and enterprise integrations like Marketo and Salesforce routing.
@jindalish Yes, you have the ability to map Drift contact fields to Salesforce fields in whatever way you like. It is very flexible and powerful.
In addition, Drift has the ability to respect the account, contact, and lead ownership so prospects and customers have conversations & meetings with the right sales rep. Not other sales messaging platform has this depth of integration.
Guys, kudos with your product. We're using it daily @ YourNotify. I recently tested your BOT and I love love love the automated email subscription but while testing it, I noticed there is no validation?
How are you solving this to reduce/remove junk emails?
You guys are constantly raising the bar when it comes to conversions and conversations. I'm not a user, but everything you do - from your blog content to your messaging - is always along the same "reason why". And that's why, when the right time comes, you'll make a customer out of me.
Good job!
Drift booked 80 pre-qualified demos for us last month (July). Big part of that is the Playbooks (chatbot) feature. We're a team of 3 with one marketing person. He's now averaging 25 demos a week...all from the Drift chat on our website.
@get2vikasjha Hey sorry about that! We're based in Boston so our sales team calendars match US working hours. That being said, I'm sure we can find a time that overlaps where we can give you a demo. Ping me on email at craig at drift.
Drift has helped me close multiple deals with Fortune 100 companies in the past few months. I've found a Drift bot backed by a human is a *much* better conversion engine than the traditional website form + email βnurturingβ campaigns.
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