My Dad got me this book when it came out to try to get me interested in engineering. While the effort was futile, the book itself was worth it. It's a quick read that gets you thinking about the objects around us and how our emotions play upon our interactions with them. By the author of 'The Design of Everyday Things,' Don Norman, I've been surprised that this book is not the more popular of the two. Definitely worth checking out if you have an eye for design--and especially if you don't at all!