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Enefty — Reinventing loyalty with web3
Enefty Technologies specializes in web3-based loyalty and membership program solutions. Our mission is to assist brands in seamlessly transitioning from web2 to web3, while enhancing customer loyalty.
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@igorpavlov Hi Igor! If I had to explain NFTs in one sentence, an NFT is a digital certificate of ownership backed by a blockchain transaction that cannot be changed or erased. But how do these NFTs work? It all depends on the specific nature of the NFT.
For a simplified example, let's take an NFT that represents a lifetime ticket to events of the X artist. Imagine a collection of NFTs, where each NFT grants the owner lifetime access to all concerts, and this collection is limited to 100 NFTs, and there will never be more than that. When you purchase one of these NFTs, you're buying a unique token that represents a specific privilege - in this case, lifetime access to events.
The process is straightforward. When an event is upcoming, the organizers can verify the ownership of NFTs. You, as an owner, simply present your NFT, which is tied to your specific blockchain wallet. The organizers confirm its authenticity by checking the transaction on the blockchain, where the purchase of your specific NFT is recorded (Or check it with our scanner feature, which would take less than 1 second :D). This transaction record is immutable and provides transparent proof of ownership.
Since each NFT is unique and cannot be duplicated, it serves as a perfect 'ticket' that can't be counterfeited or transferred without the owner's consent.
Moreover, these NFTs can increase in value over time, similar to other assets. So, besides granting you access to an event, your NFT could become an investment because you can always sell it on the secondary market like OpenSea.
Remember, this is just one example. The functionalities and utilities of NFTs are not limited to event tickets. They can represent membership and loyalty program passes, digital art, music, virtual goods within video games, and even be a certificate of the originality of physical goods (already used in the fashion industry). The possibilities are incredibly diverse and continue to evolve with the crypto space. :)
Great lunch today! You all are such a professional team and I have no doubt that success is in your near future.
Sounds like an amazing tool for companies interested in web3, as it eliminates entry barriers. Kudos to the experienced team, we need brilliant minds like you to further foster blockchain adoption in a healthy way.
Enefty