Most existing web app books cover a specific stage of the development process, such as the technical build or user interface design. For entrepreneurs or project managers who need a complete overview of the web app development lifecycle, little material currently exists. In this book, balanced, well-researched advice is imparted with the understanding that different situations and organisations require different approaches. It distills the equivalent of multiple books into the vital, practical information you need to create a successful web app, mixing robust resources with narrative explanations.