I read a lot of people asking how you get beta testers.
I’ve played with a few methods but this one was the most effective, cheapest, valuable, and required the least time.
1. Went to Reddit
2. Found the most relevant sub Reddit to my ICP (ideal customer profile).
3. Reached to the the moderator and explained I needed the community support to test a platform that solves (problem x). I mentioned I am not charging and this is completely free.
4. Make a simple post about the problem I am trying to solve and need the community support. I also mentioned this was approved by the moderator. Provided a link
5. Directed DMs and Comments to a landing page collecting first name and email.
6. Sent them access details.
7. Interviewed a few of them and had several fill out a survey.
Total time spent: 20 minutes (not including creating email capture form)
Total cost: just my time
Total value: priceless. Gained clarity, made several modifications and now I have a solution that better solves my ICP problems.
NOTE: you if take anything away from this, it’s to interview and have your actual ICP test your product, not your family or friends…