1. Know your audience Know your audience. What type of content for your audience want? 2. Use eye-catchy hooks This is something that makes an individual different from others. 3. The right time We must analyze at what time our audience is active. 4. Use engaging stories Stories help to build connections, and it's all about personal brand. 5. Daily engagement It will help you to build connections with your idols and personal brands. It is all about building connections.