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Tommi Keränen

Affiliate Marketing Platform Suitable for a B2B SaaS Startup?

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Hi all, I am looking for a platform to run affiliate marketing for a B2B SaaS startup. Do you have any recommendations or are there platforms I should avoid based on your experiences? Cheers, Tommi

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Anil Yarimca
I would say definitely Partnerstack
Erwan Derlyn
More aggregators than pure affiliates, G2 and Capterra are critical in B2B SaaS for social proof and lead generation (PPC campaigns). If you are looking for individual affiliates in your niche, a practical approach is to search for keywords such as "best [your product category]." Many of the top results are likely to be affiliates.
Emmet Gibney
I'm biased, but I'd recommend Rewardful. Partnerstack is going to cost you $20k per year just to turn the lights on, Impact will be similarly expensive.
Tommi Keränen
@emmet_gibney Thank you for this! I'm happy to check out you guys as well. I always prefer to support other startups and community members.