Austin Armstrong

As AI tools become more accessible, do you think the role of a marketer will shift?

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What new skills will be most valuable?

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Business Marketing with Nika
I think that only those seniors will have a chance to do their jobs. And those with complex knowledge can "collaborate" with AI more easily.
AI tools are definitely changing the game. But while they'll automate a lot of tasks, skills like creativity, data analysis will become even more important. So, in my opinion, it's actually about using AI as a tool to enhance our work, not replace it.
Ashit from Draftly.so
Role of every professional will shift IMHO. Just like when computers came, role of someone doing clerical work changed. Professionals will spend more time doing creative work/thinking rather than doing menial work.
Girish Gilda
yes definitely. most of the day-to-day marketing work will be automated.
Jonah Muye
AI tools become more accessible. I believe marketers will transition into more strategic roles. Instead of spending time on repetitive tasks
TJ Larkin
AI isn't changing the role of marketers, I think it's upgrading it. I mean AI handles the repetitive tasks that lets marketers be the strategic conductors who know exactly where human creativity adds the most value.
Jeanette Walls
Marketers will need to adapt by learning AI-driven platforms and possibly collaborating more with product and tech teams.
Rogelio Paulo Jr. Gesmundo
I think it is more of evolution. Automation, data analysis, and content generation powered by AI will shift the focus of marketing professionals from manual execution to strategy and creativity. Marketers who embrace these changes and adapt to new tools will position themselves as indispensable strategists in an AI-driven landscape.