As a startup, you're frequently under pressure to grow.
Paid advertising (Google, Facebook ads etc.) or cold email are one of the fastest ways to grow FAST!
Which channel do you think would be the most effective for you?
@profy17 Targeting your audience and creating high-quality content consistently on your socials, collaborating with influencers and hosting giveaways or contests, using different boosting hacks depending on platforms like hashtags. Sharing behind-the-scenes stories and utilizing tools like stories and live streaming.
It will take time and effort, so be patient and consistent. Focus on building genuine relationships with your audience and providing value, and over time, you'll see a positive impact on your product's reach and visibility. :))
Organic, organic, organic. If you use paid at the beginning, you will get a bunch of leads that will never bite. You don't know your audience well enough yet.
Iv have been operating the marketing for Cloudsafaris and have noticed it is hard to grow on social media organically, it requires to be consistent and quality content. However, paid advertising does outperform.
I've had success with cold email by following these tips:
Do your research: Before you send any cold emails, take the time to research your target audience. Who are they? What are their pain points? What are they interested in?
Personalize your emails: Your cold emails should be personalized to the recipient. Address them by name, and mention something that you know about them.
Keep your emails short and to the point: People are busy, so they don't have time to read long emails. Get to the point quickly and clearly.
Offer something of value: Give the recipient a reason to read your email. Offer them a free ebook, white paper, or demo of your product.
Track your results: Keep track of how many emails you send, how many people open them, and how many people click on your links. This will help you to improve your results over time.
If you're looking for the cheapest way to grow fast, I encourage you to give cold email a try. But remember, it's important to do it right. With a little effort, you can see great results.
The LinkedIn Inbound Playbook