Hello Faith
One way to do it is to look ash genuine feedback - they need not necessarily be from numbers, but from customer validations on their sites.
Like you can check https://www.producthunt.com/post... and then check our site to see how many people are raving about the product :)
When I need to do something but no existing options came to my mind, for example creating an avatar, i searched in Product Hunt and actually found one option (avamaker) and tried it as it matches what I was looking for :)
I check if the product has a free trial or demo. I prefer trying things out first before committing, so a trial version helps me decide if it’s a good fit.
PerceptInsight