Through AI it has become a lot easier and convenient to produce content, so authentic content has become more valuable and rare.

I believe AI tools like GPT, Claude, and many others have become go-to solutions for everyone to ideate, research, and brainstorm. When used effectively and smartly, these tools can perform tasks sequentially; starting with ideation, followed by research, then brainstorming, and even writing content in a specific tone and format. This is possible if they are either prompted with well-thought-out, descriptive inputs or integrated with AI agents.