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Marko Rakic

Is LinkedIn a necessary sales channel for SaaS startups?

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A new report shows that it's not just your network of friends and family that can help you build a successful business. LinkedIn is also one of the fastest-growing sales channels for SaaS startups. Is it must-have on nice-to-have?

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Don Mallik
exiting times! just imagine the time, effort and cost that it saves for us. I think it really accelerates our efforts.
Daniyar Yeskaliyev
I think LinkedIn is must-have, but what was your report that said this? I use linkedin for building my network, but I don't use LinkedIn for sales
Marko Rakic
@dan_yes report said that people in FFF zone doesn't have to be only people who help you. I omitted "NOT" in report too when I read it for the first time xdd.
Fabian Maume
It depends on your pricing model. Linkedin is excellent for account-based marketing, so it is perfect if you have a high price point. If your saas subscription is below 100 USD I would recommend prioritizing other channels like G2 and Capterra.
Anastasiia K
It's a helpful instrument for promoting Saas startup - you can find partnerships there, create a responsive audience and explore various events and opportunities to raise fund and raise awareness.
Mags Espada
Yes! Lots of your SaaS customers are active on Linkedin
Chantal Cho
we are based in KR and try to launch in the US and all my friends told me it is a must , but is it really yes? lol