Monthy based or yearly subscription on Products?

I’ve always wondered if people find monthly plans easier to commit to. It feels like less of a risk compared to a yearly plan

I think that both plans are good but it depends on the perspective. I would buy monthly just to "test" the product. If I am satisfied, I do not have a problem to purchase extended version.

I like the flexibility of monthly subscriptions; it's less risky upfront. But yearly plans are tempting with the discount. Good customer service and a product I actually use are more important than the subscription type. I'll choose what fits my budget and the value I get.

If the product is new to the market, monthly subscription typically attract more users because of their lower upfront costs and minimal commitment. However, for well-established products, yearly subscriptions often dominate.

Offering a big savings boost makes yearly plans a hit. For monthly, I focus on delivering steady value.

Adding value consistently helps me keep monthly plans, but yearly plans sell more when discounts are clear.

Bundling perks with yearly plans works well for me, and monthly subscribers stay longer when I connect often.

A monthly plan usually appeals to people who want a flexible risk-free way to try out products without a big commitment.

Do you think those extra benefits help drive more sales

Most people start with the monthly plan for a month to see if it suits their needs. If they find it useful, they switch to the yearly plan.

To some degree, the concept of subscriptions is built around the idea of earning money from users who pay but either don’t use the product or use it infrequently. As a user, I would prefer to pay only for what I consume and not commit to any subscriptions. However, as a product manager, my main question is: what can I afford to do? If I can implement a six-month or annual subscription without causing a decline in the user base, I will go for it. This approach allows me to predict revenue and expenses more accurately and ensures smoother business growth.

In my experience, people seem to go for monthly plans when they’re testing out a product

If there is a good discount then I would go for yearly or try for a month.

It's good to have both, but I've also been thinking much more about lifetime subscriptions recently. It seems like many people have "subscription fatigue." They're tired of paying for things repeatedly. They want to go back to buying something once, then using it forever. @abhishek_ux I noticed you created a lifetime subscription option for Speech to Note. Brilliant! Are many customers choosing that?