Hi PHerz!
I’m preparing to launch my new product but currently have little existing user base or social media followers. I’m torn between two options:
Launch immediately on Product Hunt to leverage its community-driven exposure.
Delay the launch to first build a small user base elsewhere (e.g., through pre-launch marketing).
My Concerns:
Will a lack of early supporters (e.g., votes/comments) hurt my product’s visibility on Product Hunt?
Is it possible to succeed on Product Hunt purely through organic community engagement, even without an existing audience?
For those who launched without an existing audience, what strategies worked for you?
How did you generate initial votes and engagement?
Are there tools or tactics to compensate for the lack of pre-existing followers (e.g., leveraging PH’s internal community)?
Any insights or experiences would be invaluable!
Launching without an audience is tough but doable. If you launch now, focus on engaging the PH community—comment on discussions, reach out to niche groups, and prepare strong visuals. If you wait, build an email list, gain beta users, and grow your social presence first. A small but engaged audience beats a large inactive one.