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Business Marketing with Nika

🎥 Should I become a full-time YouTuber? Or even what to consider if you want to be in this industry

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TL;DR: At this time and conditions: No! 😀 When I elaborate on that: It requires so much time (sometimes more than a regular 9 to 5) – or at least I feel it like that when I do everything. 🤹 Since doing YouTube videos, I have noticed: 📹 More and more people start doing YouTube videos – oversaturation. 🏆 Success is rare. 🥊 It is hard to fight a better position when someone has been a creator for 10 years and started recently. Almost every successful founder or creator uses these 3 strategies: 1️⃣ He/She starts the business as a "side job". 2️⃣ He/She builds on the knowledge they have. 3️⃣ He/She focuses on a specific topic/niche. So now, I am trying to customise my journey according to that: 📈 "Side job"" – I am doing it in my free time and growing the audience gradually. 🧠 Knowledge – I formally studied marketing and am in this field most of the time so I find myself to be more proficient in this area than somewhere else. On the other side, I wanna improve myself so I want to interview people better than me – professionals. 📣 Specific topic/niche If you do many things at once on your channel without a strong border-line – people will be confused as well as YT algo. I noticed. 😅 So my topics are related to running a business (tips around that) + marketing. What to have in mind? ❗️ Focus on what sets you apart. ❗️ Try to build trust.

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Vaibhav
If you are passionate about it and feel like it just clicks + ready to spend countless hours without working about the outcome (as slow growth), then only one should answer this question :)
Videofusion
I was the head of growth at Tubebuddy. The biggest Youtube optimization app. My two cents is do not do it full time until you have a team underneath you. I would work on it part time and try to create: 1) At least one weekly long form video 2) At least 4-5 shorts Other objectives I would try to hit before going full time: 1) At least one video editor doing most of the edits 2) At least one brand sponsor 3) At least some revenue from Youtube Aali abdaal has a good course called the part time yotuuber. that may also help you think this through.
Videofusion
@busmark_w_nika Tubebuddy is around 800K subscribers. While I was there in 2022-2023 we achieved the most growth.....last 6 months....can't talk about the strategy since I left, but the above was in place while I was there.