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Rob Martinez

Successful founder with service-based businesses. What should I know for my first product-based biz?

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I've created multiple service-based businesses over the last 8 years. I'm making the switch to products. What do I need to know to be successful? What's different with product-based businesses vs service? Specifically interested in: - GTM - Marketing - Metrics

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James Green
Transitioning from a service-based to a product-based business, it's essential to invest heavily in market research to understand your potential customers, create a robust supply chain and distribution system, consider potential manufacturing costs and pricing strategies, be prepared for greater upfront financial risk, and constantly innovate based on customer feedback and market trends.