Elon doing something weird creating a buzz just with the move of doing something huge and not expected.

I'm not a fan of the rebrand and the new logo. The Twitter bird was iconic and represented what the platform was all about. Tweeting has become engrained in our language, like when you say "Just Google it", everyone understood what Tweeting was. I can't imagine anyone saying "Hey, I'll X my opinion on this topic." As for the new features, some of them look cool, some are concerning. One thing is for sure, everything is unpredictable, but I think all of this will negatively impact Twitter's user base and community.

This will be a textbook definition of brand equity destruction in the future. Rather than making Twitter better and building on top of it to an Everything app, he's destroyed any headstart because he's surgically destroyed so much value. This is a classic example of why egomaniacal billionaires shouldn't making branding decisions (much like the misguided dropping of "HBO" to just "max" because Zaslov wanted to make the Discovery components seem more relevant). Will Elon succeed? Perhaps, although I think he'll end up relying on his good brands rather than this X-nonsense, but he's made it all much harder than it needed to be with missteps and self-inflicted wounds.

I think the rebrand hasn't really gone well, I still see twitter everywhere haha. What do you think about the rebranding? @artluko

Right now when I look at Twitter on my laptop I get a feeling that it's a cheap Twitter rip off with an X logo on the top corner. The bird is the word and it's something Elon is taking for granted when he decides to get rid of the Twitter brand. Twitter is a social media household name. Tweeting, tweet, these are words that most people who use the internet understand and use. A clear signal that something turned out to be the thing.

I was excited to see twitter progress under its old name and become the all app so i dont like the name change. The app is changing in its root

Musk imprinting his branding and a marketing tactic to make Twitter relevant again (after Threads launch).

I'm so used to the twitter bird and I honestly like the mascot more than an X. We launch next week, would love your support! (https://www.producthunt.com/prod...)

Thrilled about the much-anticipated Twitter X! The innovative features, especially the sleek user interface and enhanced algorithm, hold great promise, elevating the platform's interactivity and user-friendliness to a whole new level.

Twitter X 🧐 or X.com Flash News: Elon owns X.com since 2000 (Paypal). Also: 1. This is a continuation of Elon's Empire 🤴; it aligns with SpaceX and xAI. 2. Twitter aims to be the all-in-one app for Mars, facilitating communication, social interactions, and information publishing, similar to WeChat. He is steadily building his empire and establishing his brand. It's a strategic move, and I wouldn't be surprised if, in 2 months, no one remembers the bluebird... 😭

In my opinion, this is going to make a huge impact on the platform's user base, as the previous "bird" icon was not just a logo, but something that related to the name of the platform and the activities on it. (Eg: A "Tweeting" of a bird). The new logo does not relate to the platform at all. And this is going to make a huge negative impact on the regular users on Twitter who have built a strong bond with the brand thus far. What Elon Musk should have done in my opinion is to create a new variation of the logo, rather than introducing a whole different logo entirely. We might even have to witness of a significant downfall of Twitter's userbase in the coming days, which will be heavily harmful to the platform (unless it was intentional. Could be a huge gain for Threads though.)

I must say that we're really excited about the recent developments in the tech world. While Twitter's name change to X is an interesting move, we're more focused on empowering learners through our edtech application, ProApp. Speaking of which, we have some exciting news to share! Today, we launched ProApp on Product Hunt. It's an innovative platform where you can learn design and so much more. We believe in the power of education and skill development, and ProApp is designed to make learning accessible and engaging for everyone. If you're interested in exploring ProApp and taking your design skills to the next level, check it out here: (https://www.producthunt.com/prod...)

Going on 7k followers on the 🐦 , 20k posts since 2010. managed to get back in after an inappropriate comment regarding Elon and proper pineapple storage. She's dead, Jim. sad, really. Now we get nostr popular :)

without questioning whether the name X is good or not or whether a rebrand is good or not... the way this was done is one of the most disgraceful branding exercises I've ever seen in my 25 years in design and branding.. done with no thought, no planning, no testing, no strategy, just spontaneous afterthought of a creative spark like a 12-year-old child with ADHD at the very least .. refine the logo and test it in colours.. platform usage.. apply it to the site and app.. update the app.. think of the new terminology for the product.. even a basic brand guideline... its unprofessional, immature and frankly embarrassing for those who say "oh I like it" fair enough I'm not questioning the name.. just the design and the way it's been launched it's laughable.. and to be honest I'm still in shock one of the worlds biggest tech companies can do something so insanely stupid.

@artluko, Elon Musk is like a modern-day Richie Rich, using his wealth to bring any idea he has to life. However, his innovative thinking and unique worldview are equally impressive and shouldn't be ignored.

Twitter is dead. Literally. Let's move on.

So far, apart from changing the logo, I don’t particularly expect anything in the near future. I really don't want Musk to try to make another super app.

thrilled about Twitter X! Its innovative features, especially the new user interface and improved algorithm, are quite promising, making the platform even more interactive and user-friendly 👏👍👀!

I will say nothing till we get a new update with innovative features.

dumb move imho