Launching on Product Hunt gives your product instant visibility and access to a community that loves trying new things. Plus, you get valuable feedback that can help you improve right from the start! π₯°π₯°
If the users on Product Hunt overlap with your product's audience, the launch will generate significant traffic. However, if there is no overlap, the impact of the launch will be quite minimal.
I think the biggest benefit is indeed the spotlight you end up by having from the tech community. Everybody is willing to provide feedback and ideas fast and that's a big plus. But even if the launch is not amazing, that does not mean that the product is bad - the community can be great, but if it's not the right audience, then it's normal you are not going to get lots of upvotes. Today marks my second launch in a year in PH, and personally I love sharing with the community what I'm working on and getting new ideas and feedback. If you want, you can check it out here (https://www.producthunt.com/post...)
Branding! It helps you establish your productβs presence in the tech community and build credibility. The exposure you get can boost your brand recognition, especially among early adopters and influencers in the space.