MEDDPICC is a sales methodology that helps sales teams understand customer needs and navigate the sales cycle.
MEDDPICC can help sales teams qualify deals efficiently and consistently, and can boost close rates by preventing misaligned deals from progressing too far down the sales pipeline. It can also help sellers increase profits, revenue, and sales forecast accuracy, while reducing costs by disqualifying deals early on.
It's an acronym that stands for:
Metrics
Measurable results that a solution can deliver, and how the prospect measures success.
Economic Buyer
The person or team that has the authority to make purchasing decisions.
Decision Criteria
The criteria that the buyer will use to evaluate solutions.
Decision Process
The steps the buyer takes to go from evaluation to decision.
Paper Process
Legal and administrative hurdles that need to be overcome.
Identify Pain
The customer's pain points.
Champion
An influencer within the organization who can promote the solution internally.
Competition
Any person, vendor, or initiative that's competing for the same resources or funds.
Vozo AI