I want to know the reason for these 2:
A) Reason for unsubscribing from the newsletter.
B) Reason for unsubscribing social media.
Please, share your standpoints for A and B.
A) Not interesting staff and or too many emails in a short time.
B) Not important updates.
This is why I usually immediately unsubscribe from emails! 😊
A) Purpose behind signing up to newsletter no longer exists, might have had a specific problem like raising investment or coming up with startup ideas is now not something I'm working on.
B) No longer finding the content interesting, could be too much promotional material or political content for example.
@busmark_w_nika no. sometimes people need some information/resources that will drive their problems more efficiently. therefore, giving useful info will lock them in subscription. this is what my perspective is as a client.
@busmark_w_nika I unfollow people on Twitter whey they repost the same thing over and over. I unsubscribe from a mailing list when I don't see any value to receive it.
I mostly unsubscribe because it gets too spammy.
When it comes to social media I unfollow when the content isn't anymore what it used to be ooor I don't recognize the account.
A) When they no longer provide value or relevance to my interests. If the content becomes repetitive or overly promotional.
B) Reduce distractions and improve mental well-being.
Information overwhelm is the number #1 reason! For anyone sending comms, (email or social) consider who you're speaking to, make it relevant, make it helpful etc