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What is your best marketing channel?
For me, it’s LinkedIn.
To give your context: I have been using LinkedIn for 3 years.
Fully inbound. 0 cold outreach
Crossed 25K followers.
I sell B2B services (I help tech startups with marketing, growth, and go-to-market) + sell digital products (The Customer Research Report).
And you?
74
Replies
Best
@franksondors Because of my experience in the startup industry, because of referrals which they do on their own. I never asked for referrals. I am also scarce and not readily available for everyone at any price. One reason is this lots of people visit my my profile and find me on the search list. Also I feel at peace most of the time. I believe I can help anyone 🙌
@franksondors I can get any client but I m not in right location . Indian clients never go for subscriptions more than $1100 per month but US clients readily give $4000+ per month . It will easier for me if I m in the United states
@franksondors Also there are some followers who are passive who does not react to your post or buy your products but only few of them will buy it or engage in your posts . For example if you have 10,000 followers and even 7000 engage on your posts or try your products , u are at better place but suppose you have 300,000 followers and only 7000 is engaging or trying your product . These many followers are only active rest are passive . Bascially 10,000 is still a better bet than 300,000 followers on linkedin or any social media
@franksondors Don't remove them keep them. It will be a time-consuming process to remove passive once. Just let it be as they are.
@swapratim_roy same, even if my audience is small, I'm getting zero clients, but to be honest I need to build an audience to expect something in return. The other upside is that X pays you for being a creator :)
@franksondors I agree - it'll take substantial time to create a true audience and then perhaps clients reaching out will be possible. Since my business is b2b - it's little more tricky too. I'll keep experimenting to see the results.
@olenabomko i provide animation services for companies , basically I specialize in making videos to help companies sell and promote their product
@olenabomko I think a LinkedIn inbound playbook would be cool. I'm interested to hear how others generate customers via LinkedIn. We're B2B SaaS...
Why LinkedIn? Clients and network or? I'm biased as I've decided 10+ years ago to build my presence on LinkedIn. I don't have time for 2 platforms.
I think every answer here says LinkedIn. For me it turned out to be Reddit.
My best marketing channel has been building relationships with other creatives, bloggers, and influencers in the industry.
By connecting with people who share similar interests and passions, I can discuss our craft, learn from each other's experiences, and ultimately grow our collective followings through mutual support and collaboration.
Personally, it's LinkedIn for me too.
And for my ecommerce clients, email marketing channel works the best. I have found email marketing to be a much higher conversion channel because we target right audience with right copy and right value prop.
When it comes to identifying the best marketing channel, it's all about leveraging the tools that truly streamline your efforts and bring tangible results. For me personally, the best Marketing channel is Youtube and on second number it's Instagram. I get most of the viewers and users from there only. I found AiToolsKit.ai ( Productive AI, SEO, writing, and social media management TOOLS all-in-one Free platform) very helpful for me. The beauty of AiToolsKit.ai lies in its ability to seamlessly integrate into various aspects of your marketing strategy. Crafting compelling content for your chosen channel? The writing tools here offer invaluable assistance, ensuring your message resonates effectively. Need to fine-tune your SEO game? AiToolsKit.ai provides a toolkit that guides your keyword choices and content optimization. And when it's time to conquer social media, the platform's social media tools can aid in writing SEO Title/Descriptions/Tags for videos, Trends (country & language wise) analyzing, and enhancing your online presence. By seamlessly incorporating AiToolsKit.ai into your arsenal, you're not just accessing tools – you're enhancing your marketing prowess.
ProductHunt link for your reference: https://producthunt.com/posts/ai...
I feel in a long run there is nothing better than right content strategy. Get you leads with intent!
For us, content is king. SEO-optimized articles and blog posts pull in organic traffic like a magnet.
Before it was a word of mouth. After the relocation the situation has changed. Do not know exactly now
For me, it completely depends on the customer and industry. It's all about understanding where they are.
Currently, product and co-marketing partnerships are driving the bulk of the referrals. LinkedIn is also a solid channel (organic, not paid).
At my last company, Google Ads and organic search were the main drivers of converted leads.
Artfinity design