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What is your product's tagline?
Here are a few famous single-line pitches (or taglines) from well-known brands:
1. Nike: Just Do It.
2. Apple: Think Different.
3. M&M's: Melts in your mouth, not in your hands.
4. Coca-Cola: Open Happiness.
5. FedEx: When it absolutely, positively has to be there overnight.
6. De Beers: A Diamond is Forever.
7. MasterCard: There are some things money can't buy. For everything
else, there's MasterCard.
8. KFC: Finger Lickin' Good.
9. BMW: The Ultimate Driving Machine.
10. L'Oreal: Because You're Worth It.
What's your favorite one?
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Toha Fauzi
simple, easy to remember and my motivation when running, Nike: Just Do It
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I’m not the best at crafting strong taglines. Does anyone have any useful tools for creating and testing them?
Out of the ones mentioned, I think Nike’s stands out the most. It really captures the company’s ethos perfectly.
@michaelrpierce I’m familiar with only a few like getsocio.com and oberlo.com. By entering a keyword, they generate some taglines, which are pretty simple and can serve as inspiration to create our own.
Automate Monitoring & Incident Management, empower Developers
@temperstack
Fitness Central - Transform your health journey with personalized insights and seamless connectivity.
Nike's "Just Do It" is iconic! I'm a big fan of punchy, impactful taglines. Ours is "Unlock Your Potential" - we help job seekers showcase their skills and land their dream roles. Simple but aspirational, just like Nike's classic slogan.