The core idea is to create evangelists. If you have some people who vibe with your concept and will pitch your product to their network and stakeholders, you will build a vast customer base. A great example is Notion, which prioritized the customer experience of PMs and won over a lot of startups as a result.
Scaling our startup is like playing a high-stakes game of chess: strategic moves, calculated risks, and a sprinkle of innovation to stay ahead of the competition!
One key strategy for scaling a startup successfully is to follow a customer-centric approach combined with leveraging technology for operational efficiency.
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