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Business Marketing with Nika

Which social media do you neglect the most? Be honest. ๐Ÿ˜ƒ

I have to admit that for me it is TikTok.

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Yannick
I believe I should have a presence on LinkedIn, Threads, and Mastodon, but finding the time has been quite challenging.
Sambit Bhaumik
@mho22 I agree with LinkedIn. I have often been suggested to keep it updated and be active in networking. But I never feel like I have the time for those efforts
Yannick
@busmark_w_nika I would say X but to be honest I still can't figure out how it works precisely. My engagement rate is not great.
Crystal J
For me: Reddit and Youtube Fun Fact: I'm really good at TikTok content creation and ads, because we previously developed an AI chatbot app, and gained 1 million users from TikTok. TikTok is an effective platform for promoting apps as it offers cost-effective advertising that reaches our target audience directly. However, it's not suitable for promoting web products due to its low conversion rate.
Martin Schumacher
@crystal_j Is TikTok really this effective? I really couldn't imagine promoting software on a platform like tiktok. But there's a time I thought the same about Instagram.
Crystal J
@mighty_muddy Yes!! Particularly for Gen Z apps. You can engage in influencer marketing, create ads, or boost your own videos. Our previous product called gemsouls, https://www.tiktok.com/@gemsouls
Crystal J
@busmark_w_nika Our previous product called gemsouls, https://www.tiktok.com/@gemsouls. I don't have specific accounts to recommend for you to follow, as it depends on who your target audience is and what accounts they would be interested in! I would say TikTok is the best platform for Gen Z app marketing.
Nick
Probably Facebook and TikTok, I have never liked FB and always avoided their products and never even opened a TikTok. I still like the more nerdy ones like Reddit.
Nick
@busmark_w_nika Did you ever try Mastodon or Threads?
Lol right now Iโ€™m neglecting all of them except LinkedIn
@busmark_w_nika how often do you post on other social media channels?
hart
why tiktok
Nico Spijker
Facebook, also think it has become a lot harder to organically get traffic through there so it's a deliberate decision.
Nico Spijker
@busmark_w_nika Yeah the requirements for Instagram are also too high but also because it doesn't connect with the Niche as much. It's just me so posting 3x reels 3x posts 3x stories etc a day is just too much for the ROI/type of product I'm working with unfortunately.
sania
For me personally is Thread. I think X/Twitter is still much better based on its functionality or the users. Isn't the majority of everyone on TikTok nowadays?
sania
@busmark_w_nika Not sure tho if Musk would make another or change his policy again toward X. In my opinion, X will remain still above Threads if Threads don't make some improvements or differentiation features from X. There's an article stating that Threads saw an 80% drop in daily users within weeks. Anyway, nice insight Nika!
Max
Hey there! Thanks for sharing. It's totally okay to neglect certain social media platforms. TikTok can be a bit overwhelming with its fast-paced content. If you ever want to explore ways to leverage TikTok for your business marketing, I'd be happy to share some tips with you. Keep rocking on the platforms that work best for you!
Eric Savina
X. I know I should not neglect this platform but it is so toxic.
Valorie Jones
Twitter / X. It is just in a downward spiral and losing relevance every week.
Nithin Raju
What's app
Sarah McKean
Tik tok and Youtube -- video content is definitely the most time consuming type of content to create!
Vincent Delitz
@busmark_w_nika Twitter / X - I should be more active there
Adrian Alexander
Facebook
PRIYANKA MANDAL
I might occasionally neglect facebook and tiktok. I'm working on finding a better balance. ๐Ÿ˜…
Flora Diep
For me, Instagram
Martin Schumacher
Good question. I'd say I spend most of the time on instagram and YouTube.
Sarvpriy Arya
Reddit and facebook
Andrew Noah
TikTok is an effective platform for promoting apps as it offers cost-effective advertising that reaches our target audience directly. However, it's not suitable for promoting web products due to its low conversion rate.
Hassan Shah
why tiktok