@sentry_co Thank you for your interest! We completely understand your curiosity. While we currently require sign-up to fully experience Heepsy, we do offer a free trial and personalized demos to give you a taste of what the platform has to offer. It's a great way to explore and see the results firsthand before committing. We hope you'll take advantage of the trial or demo and discover the value of Heepsy! ππ
#Cool product. Can you tell me:
1. How do you calculate the engagement rate? (there are various formulas)
2. How do you know the profiles are relevant?
I am looking at this product from 2 perspectives and I can give you insights form both perspectives:
1. I am a fashion retailer in Macedonia working with influencers on a daily basis for years. The process for discovering and evaluating influencers profiles is very long and time consuming. From this perspective I can tell you that:
Searching for influencers locally, I found many, but I am having a hard time to do a solid filtration. The tags are great, but do not really give me the right influencers in the category. For example if I select fashion, there are many influencers that are fashion influencers and are really good, but are not listed. So I am wondering how your system works (so that you can improve it of course). Again as a retailer for example I would love to be able to segment or filter them even further. Loving the current filtering, but I think it can be improved even more. The evaluation of an influencer profile before moving to collaboration is very strict for all global brands.
2. I am also the co-founder of a ninnovation and growth agency and I am working with startups and new product launches for more than 8 years. From this perspective I love how easy is to access and see the product, but I needed a few minutes to understand the product, how it works... There is no guidance and the youtube video is quite stock, you should show they key features and benefits of the product.
I see quite a potential in this product and there is a huge need for something like this globally for sure. I hope this feedback helps. You can connect with me for any further feedback or collab.
Good luck!
@draganazografska
Hey there! Thank you so much for the valuable feedback and for sharing your perspectives! π
To answer your first question, Heepsy calculates the engagement rate by dividing an influencer's total engagement (likes, comments, shares) by their total number of followers and then multiplying by 100. We use this formula to provide you with an accurate measure of an influencer's audience engagement.
Regarding relevancy, Heepsy employs sophisticated algorithms that consider multiple factors to determine an influencer's relevance. This includes analyzing their content, hashtags, audience demographics, and past collaborations. We're continuously refining our system to ensure the most relevant and suitable influencers are presented to you.
We genuinely appreciate your insights from both perspectives! Your feedback about the filtration process and the need for further segmentation is valuable to us. We're constantly working to enhance our platform and make influencer discovery even more efficient. However, for even better filtration, you can use more specific keywords in your search. By being more precise with the keywords, you can narrow down the results to find influencers that align closely with your requirements. ππ
As for product accessibility, we hear you! We'll definitely work on improving the onboarding experience and providing clearer guidance on key features and benefits. Your input will undoubtedly help us deliver a smoother and more user-friendly experience. ππ
Additionally, for situations where specific profiles are missing, Heepsy offers a unique feature for paid plan clients. They have the option to request the addition of specific influencers to our database. This way, she can access a more comprehensive and tailored pool of influencers, ensuring she finds the perfect fit for her brand. πΌπ―
With these added functionalities, we aim to provide our clients with the utmost flexibility and control over their influencer discovery process. Thank you for highlighting these features, and we appreciate your friend's input in helping us improve the platform further!
If there are any more suggestions or if she needs any assistance, feel free to let us know. We're always here to help and enhance the Heepsy experience! πππ
Love how user-friendly this platform seems. It can be overwhelming to filter through so many influencers, so having a tool like Heepsy would really come in handy.
@vincentropy Absolutely! We've got you covered! Heepsy provides a cost estimation feature that takes into account various factors, including an influencer's following, engagement numbers, location, and industry standards. With this valuable data at your disposal, you can confidently negotiate fair and effective influencer partnerships while optimizing your budget for maximum ROI.
Our goal is to simplify the influencer marketing process and empower you with data-driven insights for successful collaborations. If you have any more questions don't hesitate to reach out. ππ
Congratulations with the launch Olatz! π
Heepsy 3.0 sounds like an incredible tool for influencer discovery and analytics! I can't wait to see the positive impact Heepsy 3.0 will have on the influencer marketing landscape. Keep up the fantastic work, and here's to continued success and innovation! π
@je_suis_yaroslav Thank you for the compliment! We're glad you see the value of Heepsy.π₯ We'll be here whenever you're ready to embark on your influencer marketing journey. Feel free to reach out whenever you have any questions. We look forward to helping you achieve your influencer marketing goals in the future! πππ
Hey Heepsy, congrats on launching 3.0! I used the tool a while ago and found it very user-friendly. Will definitely check back in to see what's been updated.
@eileen_simons Thank you for being a valued user of Heepsy! We're excited to have you back to explore the latest version. We've worked hard to enhance the user experience and introduce new features that will take your influencer marketing to new heights. We can't wait to show you all the exciting updates and improvements we've made! ππAlso, let us know if you have any feedback when you check it out!
Heepsy