Hooked — Fiction in the form of text messages

I saw this in my RSS reader early this morning, and I had to share it here. I think it's a brilliant concept - whether they execute it right, we'll see. Text messages already ARE stories to kids. Kids know that every element of punctuation (or lack of it) is a message in itself, and they can turn a seemingly boring/uneventful conversation into something bubbling with drama. Good luck to the Hooked team...I think they have a big opportunity.

Wow! This is super fun. I hardly can keep my attention reading thru fiction, but this has me hooked. Now that's what you call a successful user experience experiment. Why isn't there a back button while I am reading a story? Was it intentional? Or available only to paid users?

Just jumped in and read Scavenger Hunt... Haven't had an app draw me in like this maybe ever. The tap tap tap to move forward reminds me of one of my favorite apps of olde, Tapestry. The super simple interface is beautiful as well, and helps you get drawn in and focus on the the story. Our team has been thinking about storytelling in new mediums for a while now. This is definitely one of the most unique examples of how storytelling is evolving with both new tech and new mediums. Gotta come back to the tapping. This. This is one of the most important parts of the experience, because it forces readers to focus on what's coming up next, and doesn't unconsciously distract like paper or even kindle or other digital mediums do, where the rest of the story is set forth before you, drawing your eyes down or to the next page. Really looking forward to seeing how this evolves and what you dream up next!

Really neat! I'd love to see the storytelling take advantage of the "..." or "so-and-so is typing" for suspense :)

I have not had this much fun reading in a long time. So much so I wanted to invest

Really annoyed I didn't think of this. Looks neat!

Super interested in this product. Amazing creators behind it.

I'm just happy to see different forms of storytelling being explored. And this seems like a nice idea: easy to digest in small chunks, being able to create suspension through the timing of the messages. Definitely curious to see how it's executed

Wow - this is a fun app for BART.

This concept has a ton of potential

Nice work guys. A great example of how notifications *are* the story.

Great idea! I love this....

hi

i like this story it is so very real and true