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Dharmesh Shah

HubSpot Free Email Marketing — Powerful drag and drop email marketing in the HubSpot CRM

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Your emails become more powerful when they’re sent from your CRM. Create beautiful marketing emails using HubSpot’s drag and drop interface, and leverage the HubSpot CRM to personalize your message for each recipient. All for free.
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Dharmesh Shah
Hi everyone -- Dharmesh here (one of the HubSpot founders). I’m excited to share with you what HubSpot has been working on, and get your feedback. Today, we’ve taken our email marketing tool, and brought it into the free HubSpot CRM. I know you have many options for email marketing tools, some of which are also free. So, why HubSpot? Sure, our templates are beautiful (in the eyes of this beholder), our deliverability is one of the best in the business, and our editor is intuitive and easy-to-use -- but what really sets HubSpot’s email marketing tool apart is our CRM. This isn’t just contact segmentation. This is a complete CRM that your entire team can leverage to create delightful experiences for your customers. Personalize your emails for each recipient, analyze your performance, and use your learnings to improve your email strategy over time. With free email marketing in the HubSpot CRM, it’s never been easier to get started and quickly see value from the HubSpot platform. Give it a try, and let us know what you think in the comments below. The HubSpot team and I are here to answer any questions. Thanks for your support.
Arlo Gilbert
@dharmesh awesome addition. We drink the HubSpot kool-aide at my company, this will make life much easier for our marketing team.
Dharmesh Shah
@arlogilbert I'm excited for folks to try it out. I think it's one of the best products HubSpot has built and integrates beautifully with HubSpot CRM (also free). Let us know what you think. Thanks.
Pauline Van Ostaeyen
@dharmesh I have been waiting for this for a while. Grown frustrated with MailChimp and I'm thrilled I can now have newsletter campaigns managed within HS for free. Thanks Hubspot folks!
tschellenbach
@dharmesh beautiful portfolio strategy with free offerings promoting the paid aspects, well done, looking forward to try this out
Dharmesh Shah
@tschellenbach Thanks, Thierry. We're trying to have a "legit" offering in our free and starter tiers that pulls together what most companies need for an integrated customer experience.
Hiten Shah
This is great, HubSpot introducing a free email marketing tool. What's next? Unlimited sends and subscribers for free? I'm sure someone will do it eventually.
Dharmesh Shah
@hnshah Thanks, Hiten. Don't think we're quite ready for the unlimited sends and subscribers for free thing, but this was an important step. :)
Andy Cook
This looks great! 👏 We just got our HubSpot CRM running again the other week and closed one of our biggest customers today. Excited to check out the new free email marketing products now too.
Dharmesh Shah
@andygcook Thanks, and congrats on closing that big customer.
Brian Dean
Free email marketing software. From HubSpot. How can you go wrong? I still need to dig deeper to test all of the features. But it looks really cool so far.
Dharmesh Shah
Thanks, Brian. Good to see you (or, more accurately your avatar). Feels like it's been a really, really long time since we chatted in the HubSpot atrium. Hope all is well.
noah kagan
What's the limit on # of contacts or sends we can do? This is interesting.
Dharmesh Shah
@noahkagan 2,000 sends a month. Perhaps later this year we make a special AppSumo offering?
noah kagan
@dharmesh It's been a long ride my friend. Perhaps :) Hope you're amazing!
Dharmesh Shah
@noahkagan All is great here. 13 years into HubSpot and still having an awesome time. Hope all is well with you. Cheers.
Jochen Gererstorfer
@noahkagan @dharmesh Is there no limits of contacts?
Kristian Naess
Amazing product and concept. Tried it out for a short while, and realized I wanted to change the margins for the text. Is it possible to do that? If so, how?
Shay Redmond
Hi @kristian_naess, thanks for your feedback, really appreciate it! At the moment we apply a default margin around each module in the email to make sure things have a sensible default out of the box but we're working on making this margin customisable asap.
Matthew Hansen
Exciting stuff!!! Is there any basic automation available. Also, wondering how this compares to the Marketing Hub Starter capabilities. Cheers and good luck prepping for that Keynote 😊
Shay Redmond
@hansenthought Hi Matthew! We do have some basic email automation as part of the pop up forms tool, you can see an automated email as a "kickback" to someone when they submit a pop up form, and we're working on bringing this functionality to embedded forms too. Compared to the Marketing Hub Starter tier, it's very similar, the main differences being that there's a lower monthly sending limit and the emails themselves will include a "HubSpot" branded logo at the bottom of them. Hope this helps :)
Mark Lindquist
Hubspot always makes the best products, a product-driven company if there ever was one. Really looking forward to this one.
Elgin Braggs Jr.
I was a beta tester for this on the enterprise edition thru my job. glad to see it's available for normal profiles as well! LOVE the addition!!
Olivia Bolkhovsky
Such a no brainer for any startup! Used so many marketing automation tools throughout my career and by far Hubspot has continued to be the most enjoyable one and the easiest to get up and running! #gohubspot
Dharmesh Shah
@olivia_olya Thanks for the kind words. If there's anything we can do to make HubSpot more enjoyable, let us know.
Chris Von Wilpert
Congrats Dharmesh. From aligning vectors, to pioneering building dope tools for list growth it's been really cool to see HubSpot grow. Nice move :)
Elicere Inc
@dharmesh You are not too far away from a fully operational Applicant Tracking System. We use the CRM tool for ATS and had to perform our mailings through Mailchimp. You just removed one of our integrations. Thanks! Now if you could just... :)
Dharmesh Shah
@elicereinc As it turns out, I know of several companies that are using the HubSpot CRM for applicant/candidate tracking. It's one of those "unexpected" use cases (we're not in the HR software space). Stay tuned, because although we're not specifically in that space, the HubSpot platform is going to get very, very powerful soon making this kind of creative use even easier.
Fábio Assis
Good: integration with Hubspot platform and good interface. Bad: needs integrated automation / drip campaigns. Without it, It's just a way to send bulk emails to my contacts. Can't use it for my nutritions. For now, I'd stay with Mailchimp or *any* other email marketing platform.
Jeheran Sankti
@dharmesh Is it still necessary to get the "not free" transactional email add-on to send Email Marketing based on templates using your API? Thank you
Shay Redmond
@jeheran_sankti hi Jeheran, to send email via our API the transactional email add-on is still needed, but we're thinking through more nuanced use cases for specific APIs too. If you have and thoughts please do let me know!
Marrie Max
I had a worst experience with HubSpot email marketing. They don't have latest features like Mailpro. Mailpro is one of the best email marketing tool. You will get pre made templates and many more. You can check their templated by clicking on this link https://www.mailpro.com/template...
Deep Arorra
Thank you for this update @dharmesh , this announcement just helped into making a decision to move over to HubSpot (from Z***).
Rahul Mehta
This is wonderful. This is HUGE!! Kudos to @dharmesh and @hubspot . I am a big fan and I have my product - RoboAuditor, on HubSpot Connect Ecosystem. My Upvote with a BIG SMILE :D
Dharmesh Shah
@hubspot @_rahulmehta Thanks for the kind words and support. Rahul. We're investing a lot in our APIs and developer experience -- so your experience as a partner should get even better.
Abhilash P Kalarikal
@dharmesh shah : Do you have SMS marketing platform?
Dharmesh Shah
@pkthinking Not directly inside of HubSpot -- but we have third-party partners that provide SMS functionality in our app marketplace.
David Vargas
Will you be able to offer lower prices for more than 2k contacts too? @dharmesh
Shay Redmond
@davidvm hi David! The next step up above 2k email sends would be our Marketing Hub Starter tier, which starts at 5k email sends (1k contacts) included, starting at $50. We have a little more about it here: https://www.hubspot.com/products...
Haseeb Ahmad
Thanks for the kind words and support. Rahul. We're investing a lot in our APIs and developer experience -- so your experience as a partner should get even better.