At Index Ventures we back entrepreneurs who dream big and want to turn bold ideas into global businesses. And one of the most important steps in the journey of US tech companies is setting up their presence in Europe.
Take nearly any successful North American tech company and you’ll find that on average at least 30 percent of its revenue comes from international markets, usually led by Europe. Reaching this threshold prior to an IPO is a signal to investors that your business has traction outside of the U.S. and is well-positioned to continue to grow globally.
To help entrepreneurs with expanding into Europe, Index has published this guide. It's packed with useful information to get started, quotes from people who have successfully made the transition, and a selection of case studies from the 31 Index-backed businesses that have set up in Europe including Dropbox, Etsy, Slack and Sonos.
The guide includes sections on:
- Hiring, who, when, how?
- Where to set up
- Selling
- Localisation
- Marketing
- Team culture
- The nuts and bolts of legal
- Case studies
We hope you find it useful.
https://www.scribd.com/document/...