Letterwell is a platform to buy and sell advertising space in newsletter emails. Our proprietary marketplace platform facilitates the purchase and sale of adverts in email newsletters for thousands of site visitors every month.
I have always wanted an app that connects me to dynamic email newsletters, a great idea to capitalise on that y’all. Emails are something everyone checks daily, and it’s such a boost to my business to be on the right newsletters and reaching the right people.
?makers Congratulations on the launch! It has been more than a year since the last launch! Curious to know about the progress made so far. Would also like to know about the quality checks put in place to allow only the best newsletters 😍
Hey @adityavsc thanks so much! 🤘 Our marketplace has grown to over 400+ email newsletters actively selling ad space PLUS we're now allowing advertisers to book ads directly using our site. Our platform is now less of a directory and more of a marketplace in the truest sense ✨ As always, we require newsletter owners to upload evidence of subscriber, open and click through rates! 😁
Love the idea! You have already taken a step towards having a new user, or rather two, because I also like the website... Now let's see the product in action...
Hey Product Hunters! 🎉🎉🎉
We couldn’t be more excited to share Letterwell — our platform to buy and sell advertising space in newsletter emails. 📮
Letterwell makes it incredibly easy to source the very best email newsletters from across the world, reaching targeted and niche audiences that are arguably more specific, engaging and dynamic than any other audience segmentation out there. 📨
We’ve also just released our brand new Instant Bookings feature. This allows you to book an advert on our website in a few minutes, which means:
• Faster transaction times as no need for negotiating prices 😯
• More efficient time to publication as Letterwell manages all ad copy/artwork uploads
• Greater trust and security as payments are held by Letterwell in Escrow 🙌
Since release, we’ve had over 60 newsletters such as Sitepoint Weekly, enable our Instant Bookings feature and this number is growing every day. We’ve helped thousands of newsletters and advertisers come together ❤️
We have a great deal for Product Hunt: Apply the code PRODUCTHUNT to save 50% off our platform fee at checkout!
Questions or feedback? We’d love to hear it! 🙏
As a fully bootstrapped team it would mean so much to have your support.
- Peace & ❤️
Navid, Noah, Alex, Khalil, Alice, Ollie, Raul, Rohan, Sohum
Hey PH 🤩
Thanks so much for supporting us! We're so glad to be here with you all ❤
To add to Navid's excellent intro, we've also got a couple of other cool things to share with you about Letterwell!
We've recently launched the Letterwell Blog where we've interviewed other newsletters, advertisers and email marketing experts to bring you great content and inspire you into the AMAZING world of email newsletters 🤓
There's a few you should really checkout:
• How this newsletter went from $0 to $50k ARR
• Making failure and mistakes something to learn from
• Using email to drive $50+ million in sales
PLUS we also have some great learning resources for anyone looking to break into the email newsletter world. Giving you insights, tips and tricks on how to email 📧
• Email marketing mistakes leading to low ROI
• Our favourite tools for designing emails
• How we send 1000s of email everyday
To top this all off, for those of you that were familiar with our Marketplace, it's now more powerful that ever! 💫
You can search, filter, tag and bookmark all the 400+ newsletters you want, to really help you find the perfect, best suited newsletter for your next advert.
• Search by ANY keyword 🥸
• Filter newsletters on price per advert
• See newsletters by region 🌎
• Toggle newsletter subscriber numbers
There's also a swanky map that helps visualise all the newsletters geographically! 🗺
Thanks for joining us on our Letterwell journey ❤ We hope to see you again soon as we've got a lot more planned in the pipelines, including:
• Programatic email advertising
• Interactive email surveys (Beta available here)
Peace ✌ And here's a visual of us receiving your emails (reachout to us anytime, we love it!) 😍
It looks like my comment from yesterday got removed.
It looks like a lot of these newsletters were copied from BuySellAds and a 10% fee was added on top of that price. BSA is already adding a 30% fee and then Letterwell is adding their 10% fee.
Here are a few examples:
MacRumors
BSA - https://buy.buysellads.com/direc... - $1,000
Letterwell - https://letterwell.co/newsletter... - $1,100
GraphicDesignJunction
BSA - https://buy.buysellads.com/direc... - $600
Letterwell - https://letterwell.co/newsletter... - $660
FreeWebsiteMonitoring
BSA - https://buy.buysellads.com/direc... - $950
Lettwewell - https://letterwell.co/newsletter... - $1,045
CultofMac
BSA - https://buy.buysellads.com/direc... - $1,000 & $4,500
Letterwell - https://letterwell.co/newsletter... - $1,100 & $4,950
These are only a few examples. There are a lot more. All of them are EXACTLY 10% more.
Before my comment was removed, @sjs replied and said the publishers all added their own sites. However, that doesn't seem to be the case: https://imgbox.com/vZYDJaS7
This isn't just about the additional fee on top of BSAs fee. Letterwell says the advertiser payment is held in escrow and they have verified all performance metrics themselves. I'm not sure how this works if they are adding these listings and buying through BuySellAds.
@sjs@unitardclub Noticed the same thing, my newsletter is listed but I did not submit it. Maybe scraped from BuySellAds? Full disclosure -- BSA is my day job.
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