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p/louInteractive tutorials for effortless HubSpot onboarding
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Kevin William David

Lou - Get instant user engagement with in-product announcements

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Lou makes it easy to proactively engage and retain users with interactive product announcements that take just minutes to launch & look built in-house. You can create beautiful no-code tooltips and announcements with Lou.

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Alessandro Valentini
Wow, this looks amazing. I totally agree with the premise: in-app notifications and comms are way more engaging than an email shot. I always have a "wow" moment when there's good contextual content on an app I'm using. Kudos!! Going straight on the list of finds I share with our tech team!
Kyle Lawson
Maker
@alessandro_valentini Thanks Alessandro, there's nothing like a perfectly timed in-app announcement! Glad you enjoy!
Peter Pak
Maker
@alessandro_valentini I work on the product and I'm glad you like it!
Rachel Pardue
Maker
Thanks for the hunt Kevin! Rachel here, the co-founder of Lou 👋 We're a team of tech startup enthusiasts who believe that the best way to engage and communicate with users is proactively and in-product. New users and trials expect to see value immediately and Lou helps them reach the 'aha moment' faster by proactively nudging users in the right direction. (In a beautifully designed & helpful way) Most startups are on weekly release cycles yet keeping users up to date typically requires coding announcement tooltips or modals that will be outdated in just a couple weeks. Other solutions require CSS selectors to be added and have a complicated build process that still takes away from precious dev time. We created Lou so that product people everywhere can effortlessly engage and notify their users in-product at just the right moment. Lou announcements take just minutes to launch & include custom design options for a built in-house look. Whether you have a side hustle or $100m in funding, Lou helps engage and retain users. With Lou you can: - Launch an announcement in minutes for $0 - Drive adoption of new features and keep users up to date - Notify users about important updates like a trial ending & what version they're on - Perfectly time an up-sell message when the user is most likely to convert - Welcome users to your app, guide them towards activation points, and transform them into power users - Analyze user behavior in the Lou Dashboard and through our dozens of analytics integrations Create a free account & try it out! We appreciate your support. Please let us know if you have any questions or feedback. Cheers, Rachel (CEO)
Aditya
Congratulations on the launch, Kyle and Rachel! What are the updates from your last launch, and is this version 2.0?
Rachel Pardue
Maker
Hey @adityavsc - thank you! This launch includes a whole new feature set of Announcements. Along with those Announcements now comes full design customization, templates to choose from, out of the box user segmentation, and dozens of integrations! We're not quite calling it a 2.0 but our launch last year was for product tours. We shifted our approach towards favoring short-form 'announcements' because they take a fraction of the time to create, can be used more frequently and for a wider variety of use cases, and in many instances users find them more engaging than longer-form 'product tours'.
Eugene Hauptmann
Congrats on the launch! @rachel_pardue Can you point me to A/B testing functionality if you have any?
Rachel Pardue
Maker
@eugenehp Thanks! Great question - A/B testing is coming very soon. It's the next feature on our roadmap! Is there a specific insight you'd like to receive from an A/B test?
Eugene Hauptmann
@rachel_pardue Sounds great. Just CTA performance and basic GA analytics. If you can have all the numbers in the same interface, it will enable the person taking care of engagement to make good decisions on the spot.
Rachel Pardue
Maker
@eugenehp Thanks, that makes sense. Would you prefer to have those numbers accessible within the Lou Dashboard or pushed into your third party analytics tool like Google Analytics?
Eugene Hauptmann
@rachel_pardue Data wise, gathering everything in GA would make more sense, it will end up being in our data lake. From the employee/user perspective some basic numbers one the engagement would help too, I can imaging something like stats for the campaign, etc.
Nazim @Koinju
Look really usefull, thanks for sharing !
Kyle Lawson
Maker
@nazim_m Thanks Nazim!
Peter Pak
Maker
@nazim_m Thanks!
Abe Storey
?makers Is there a free version / what is pricing structure?
Kyle Lawson
Maker
@abe_storey Absolutely! Our free tier lets you publish up to 3 announcements & 2 tours to as many users as you'd like for as long as you'd like. Sign up with our special ProductHunt promo code PRODUCT_HUNT_10 to unlock up to 10 free announcements!
Hannah Mathew
Maker
Pumped for this launch 🚀 We're thrilled to have signed on 50+ companies in the last week. Excited to see what you guys think 🤩
Luke Hutchison
We've been using Lou for a couple of months now and have really liked it! If you're building a self-serve product, Lou is the best way to get your customers to that key magic moment.
Kyle Lawson
Maker
@luke_h Thanks so much Luke, your feedback has been really appreciated!
Hugh Geiger
LOU is a fast lightweight tool for building product announcements into your user's workflow. Easy to use and fast to get started.
Kyle Lawson
Maker
@geigster Thanks Hugh, really appreciate it!
Genevieve Ryan Bellaire
So exciting -- love this concept so much! Do you have plans to release for mobile as well?
Kyle Lawson
Maker
@genevieve_ryan Thanks Genevieve! Website support for mobile devices is coming soon, stay tuned! Are you looking for mobile support on your website or for a native mobile app?
Brian Fritton
Love the design of the builder!
Kyle Lawson
Maker
@brian_fritton Thanks so much Brian! We put a lot of time into making it as simple and intuitive as possible. Glad you like it!
Noopur Apte
Love the announcement feature! How customizable are the announcements?
Rachel Pardue
Maker
@noopur_apte Thanks Noopur! The announcements are fully customizable so that you can achieve a truly white-labeled appearance. You can adjust everything from the font, font size, color, formatting, images, videos, background color, width, corner radius, positioning and so much more without any code!
Lucas Malloy
Congrats on the launch! Do you have a template for new feature announcements?
Kyle Lawson
Maker
@luke_malloy Thanks Lucas! Absolutely, we offer 6 starter templates that have everything you need already set up to solve specific use cases. Some of these use cases include: announcing new features; spotlighting underused features; displaying reminder banners; providing personalized support; and more!
Alex Sambvani
This looks awesome! I can't wait to try it!
Kyle Lawson
Maker
@sandrosam Thanks Alex, really appreciate it!
Arjun Rajesh
Brilliant stuff! Congratulations Kyle and Rachel! Quick question, how long can I keep announcements live in the free version?
Kyle Lawson
Maker
@arjun_rajesh Thanks Arjun! You can keep your announcements live for as long as you'd like in our free tier. We don't limit the number of times the announcement appears, how many users it reaches, or how long it stays live.
Kyle Lawson
Maker
Hey all, Kyle, other co-founder of Lou here with a promo code 🔥 I'm excited to see the different types of announcements that you all create with Lou. We have 6 starter templates available to help inspire your creativity, but the customization options are endless. As a product hunt promo you can publish up to 10 announcements on your website for as many users as you'd like and as long as you'd like completely free! Just enter our promo code PRODUCT_HUNT_10 when signing up. Already signed up? Send us an email mentioning product hunt and we'll get your limit increased.
Alejandro Labastida
Maker
So proud of the new launch and everyone on the team to make this happen! Can't wait to see where it goes!
Ty Filsinger
How many team members can I have building announcements?
Kyle Lawson
Maker
@ty_filsinger We don't limit the number of team member seats on your account for any of our plans including our free tier. So, you can build alongside as many teammates as you'd like!
Guillermo Garcia
Looks amazing. We are looking to help our non-tech-savvy users engage better with our product. Is it possible to show different announcements depending on the user (i.e., new users vs. returning users)?
Kyle Lawson
Maker
@guillegarciar Thanks Guillermo! To answer your question, yes you can target announcements to all different types of users with our segmentation feature! In fact, we offer pre-built "turnkey" segments for new users, returning users, and power users, that don't require any extra setup to get started with. If you need additional targeting capabilities, you can also define your own custom user segments like "admin users" or "members of Company A" for example.
Laura Maiurano
Lou is so easy to use. I built a new user on boarding flow in less than 30 minutes!
Hannah Mathew
Maker
@laura_maiurano Awesome Laura. I'm pleased you're able to engage with the builder so effectively!