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Otterly.AI
p/otterly-aiContent & brand monitoring for AI-powered Search Experiences
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Fabian Maume

Otterly.AI - Monitor brand & link visibility on ChatGPT, Perplexity & AIO

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Otterly.AI helps marketing optimize for AI Search: 🔗 Track Your Brand Position and Sentiment across AI Search. Track brand mentions of any brand. 📈 Analyze all link mentions in AI search responses to understand your content's performance.

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Fabian Maume
Hunter
📌
More and more people are using AI chatbots instead of googling. Have you already seen chatGpt.com showing up as a traffic source in your Google Analytics? Chatbots are becoming a new acquisition channel, and you should overlook it. Otterly.ai is a handy tool to help you work with this traffic source. Otterly.ai will help you track and monitor brand mentions in AI-powered searches. This is the first step to help you optimize your website for AI searches.
Ashit from Draftly.so
Interesting product, @fabian_maume @robert_rotznig. Quick question - are we heading into a world where CBO (Chatbot Optimization) becomes as imp as SEO?
Fabian Maume
Hunter
@ashitvora I think it will be. You already have equivalent of the robot.txt for chatbots: https://towardsdatascience.com/l...
Thomas Peham
@fabian_maume @robert_rotznig @ashitvora My take is: SEO is just evolving. Evolving into Generative Engine Optimization. We wrote a bit about this hear, but at the end of the day the SEO fundamentals still hold true https://otterly.ai/blog/geo-gsvo/
Anna Nadeina
Hey, I was just trying to figure out how to monitor this for saas.group and here you go. Awesome to see what you're building and find the best use case for me 🙌
Germán Merlo
Hey Robert! You are making an excellent job here. Love all around brand tracking in order to take advantage of that. Wish you the best here!
Robert Rotznig
Maker
Thanks a million @german_merlo1 ! Let me know if you are interested in a personal demo
Robert Rotznig
Maker
Thanks for hunting us, Fabian! Since our first product hunt go live, the team completely rebuild the product - as some of you might recall Google rolling out AI Overviews only in May this year. Also the support for Perplexity.AI AND ChatGPT was added, and since October the product runs on full speed & in full operation mode.
Thomas Peham
Hi @fabian_maume & Product Hunt! This is Thomas, one of the co-founders here at Otterly.AI. I'm incredible excited to launch our latest update today on Product Hunt. By now, Otterly.AI is the first AI Search monitoring solution that monitors and analyzes BRAND mentions and LINKS of AI Overviews, Perplexity.AI and ChatGPT. We also celebrate more than 1,000 users by now. Let me know what you think of Otterly.AI
André J
I tried the service. Im not a SEO expert. How are people using pplx differently than google? Or are people using it more or less the same?
Thomas Peham
Hi @sentry_co - thanks for giving Otterly a try. I think the main difference to other SEO tools is that we particularly focus on AI Search Monitoring. Meaning: You can use Otterly to track brand mentions or website mentions on ChatGPT and Perplexity as well as AI Overview. This is primarily used by SEO teams and marketing overall to 1) understand how visible they are and 2) optimising their own visibility via content, brand or customer marketing tactics. Send me a DM and happy to have a in-depth conversation about it.
André J
@thomas_peham Yeah. My question was a bit vague. And I know your brain is in ProductHunt launch mode at the moment. 😅 Anyway. I was thinking more from the user POV. With google. . Yes you search for cheap sneakers near me etc. But with PPLX etc. At least for me I prompt a little different. For me its more a research tool for coding. But I also research other things. I have more of a conversation where I start broad and then narrow it down, often just click the suggestions PPLX makes and follow it down the rabbit h hole. So for sneakers that might start like: Do i need special boots for the mountain in the summer. Pros and cons with mountain boots. What to think about when buying mountain boots etc etc. Just wanted to hear your thoughts on user patterns regarding prompting an AI vs good ol google. In order to maybe make better SEO filters on your platform.
Greffin Dony
I've been looking for a way to monitor my content in AI searches, and this feels like the perfect solution.
Peter Buchroithner
congrats, big opporuntity right now. Looks very promising.
Thomas Peham
Thanks @peterbuch! As Waffle is growing, you might also be interested how ChatGPT is covering your brand and how to optimize it - if so, let us know. We are here to help.
Jorge Alcántara
Really interesting. A pity that we don’t have data akin to Google trends for related searches that come from real usage. This is still a pretty interesting approximation. It may only help after a certain level of visibility, or once data has been used for training as well as just being found on retrieval. Well executed, will dive in more!
Thomas Peham
Hi @jalcantara - thanks for your thoughts. My take about AI Search optimization is that it is influencable via 1) traditional content tactics (high quality content that meets search intent 100%) and 2) how digital PR / user generated content tie into the visibilty too. I was tbh surprised to see that many reddit, g2, capterra, and similar platforms on AI Search
Raiane Rezende
this is so useful and intuitive, thank you!
jiyo root
AI is taking over, and now it's tracking my brand too 😅
Maklyen May
Its exactly what needed to adapt to the future of search. Thanks
Olena Variacheva
Otterly.AI is a powerful tool for marketers to help track brand and link visibility on AI-powered search engines such as ChatGPT, Perplexity, and AIO.
Elizabeth Geri
Super interesting - I've been watching for something like this. How are you plugging into using this information to drive growth? Recommendations? For small brand is particular, there is a lot of opportunity to optimize - not not a lot of time to research and this is all new (think SEO in the 2010s...) I'll be spending a lot of time playing with this!