Piqls
p/piqls
Video-marketing that works
Chris Messina

Piqls — Video-marketing that works

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Piqls provides the shortest production cycle for D2C brands.
10X faster, 10X cheaper
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Amrin
This seems very pricey for what it does. $700 for Model/Influencer video? Fiverr has them for way cheap! I've to say your website is horrible also. Too bright and flashy can't stand it. Looks like a 10 yr old made it. Good luck with the launch.
Irina Lobanovskaya
@amrin The greatest compliment to my design, thank you! I could do it for you, but very, VERY expensive
W Biggs
@amrin Yeah the website is really badly done from a usability perspective and so much of the text is just really hard to read... but I guess the goal is for it to be eye-popping rather than to be an actual good and usable website ¯\_(ツ)_/¯ Edit: Lol they made it with Tilda, which is a WYSIWYG site builder like Wix or Weebly...
Wojtek Nosowski
Cool product. About setting client expectations: How do you handle revision/change requests clients want to implement? Hard to do after the shoot has ended. As agency owner - this is the part that is hard to automate/productize.
Irina Lobanovskaya
@outhipped thank you! At each stage of production we negotiate the concept with clients to align it with their expectations. In particular, we make sure that customer's happy with the brief, references and models (we provide videos of our cast) and we don't start shooting before everything's confirmed by the client. If anything's wrong on post-production stage, we're providing new shooting for free :)
Irina Lobanovskaya
Like Kendrick Lamar says in "Humble" — I'm so f***n' sick and tired of the photoshop Show me something natural like ass with some stretch marks We know that original and authentic content works best. But production is STILL inherently expensive and time-consuming. So-called high-professional production companies still making content like it was 10 years ago. Like they’ve never seen the Balenciaga and Gucci campaigns, and never read studies on consumer trends: people don’t trust obvious advertising anymore. We’re making content with smartphones, charismatic models, and minimum editing. We execute a 5-part production cycle per 10 days. From briefing to casting to shooting and post-production, we have it covered. The shortest production cycle ever. To provide the lowest price, our packages include three videos minimum, $700 each! Wholesale lets us get the great creators cheap because they are getting more at ones. Choosing to do a smartphone photo/video puts your product in an appropriate and authentic consumer context. Increase your ROI and listen to Kendrick:)
ryanmtaylor
Hey everyone! We found the winner of Product Hunt today. It's @iralobanovskaya You quoted Kendrick? Had no interest in the product until I read that and now I am leaning in. Great job!
Irina Lobanovskaya
@ryanmtaylor hah, waiting for Kendrick promoting Piqls on his show :D
Kyle
No offense, but this looks like a lot of fake comments from accounts with 0-10 upvotes total saying "good luck", "Great idea", "cool", etc. Not what you typically see here on a #1 @rrhoover . Smells like a fake launch to me on a site that is promoting $700 videos that look like they could be done via Fiverr for much much less.
Brandon Kleinman
@rrhoover @kraftykyle Seems like someone with a lot of support from my own community my dude. If you're gonna try to flame new products, at least have the decency to list your full name.
Irina Lobanovskaya
@rrhoover @kraftykyle @ivandothetrick If you guys refer to our voters, you'll find a lot of makers from all around the world. And it's all about Piqls — check out our portfolio — to have such a great companies as supporters and clients from the very beginning. Also kinda magic, but that's what we do ;)
Savelii Kovalenko
Irina, I've been watching your journey on your telegram channel. Thanks for the inspiration and congrats on the launch. Good luck! UPD: small detail — I'm sure you have an amazing favicon for your site but it's not showing :)
Jason M Festa
This is an interesting idea. Love seeing creative models lean towards subscription while maintaining quality.
Irina Lobanovskaya
@jasonfesta1 thank you! This model lets us involve the great creators for a lower prices because they are getting more shootings at ones.
Lena Mazhuha
I saw a couple of photoshoots made via piqls ~3 months ago. They were amazing. Super-high quality. And I am speaking of photoshoots during the quarantine (= they were made via smartphones). Huge potential! Good luck to you, guys! ;)
Irina Lobanovskaya
@lena_mazhuha thanks for your support! Despite the circumstances, startups should respond to market's needs and acquire new customers no matter what. We'll keep you posted ;)
★Liliana Pertenava
Go Ira and team! I know how hard they worked on this amazing new product. Trust me, if you are a D2C business, or an enterprise, a startup or an ecom project - Piqls is for you! UPVOTE!
Irina Lobanovskaya
@lilianpertenava thanks, we really appreciate your feedback and highly respect you as an expert in international communications for brands <3
Valerie Zaya
I love the idea! It’s super promising, definitely has a potential and the future, considering the preferences of generation Z, and bloggers/influences, who “run the world” and tell everyone what to buy and what not to buy - will be perfect match for this idea - I am supper excited to see PIQLS to succeed! 🤗❤️🙌
Irina Lobanovskaya
@vzlondon thanks! You got that right — we help brands to create authentic videos and make products more appealing. We're so excited to bring value to the content production industry by reinventing the process :)
Evgeny Pozdeev
Congrats on launching! 🥳🚀 How long are the videos that you are producing?
Irina Lobanovskaya
@yevgeniy_pozdeyev Thank you! :) Videos could be up to 5 min :)
Val Wikstrem
Had a chance to be among one of the earliest beta-testers! Awesome product that makes our (DTC folks’) lives much easier!
Artem Goldman
Great to be one of your clients!)
Irina Lobanovskaya
@goldman_artem we're grateful to have you as a client and feature a piece of your content on our main page <3 Hope to make more shootings for you in the future
Villard Rain
@iralobanovskaya be aware of such @goldman_artem profiles, He is using fake identities and stole 6 million USD through a fake ICO (initial coin offering), they built a project called CryCash and said that they are partners with so many but all was a lie. I saw this post regarding Artem Goldman https://crycash-investors.blogsp..., you may search about him and another fake person (Michael Khaimzon) that is stealing money right now through a new company called Pixagon Games. They are a group of scammers, so be aware.
Denys Hriaznov
Interesting product, gl
Blow up this PH-day @iralobanovskaya !
Irina Lobanovskaya
@raman_volkau ig todays launch helped a lot with this, lol
Alex Jakov
Fast, low cost & efficient.
Aleksei Tsishevski
Spent more than 30 mins for finding a funny comment with a Kanye West quote and eventually failed
Irina Lobanovskaya
@aleksei_tsishevski funny comment by Kanye is his face!
Илья Иноземцев
so cool to finally see Piqls getting some love! Outstanding product with an astonishing team
Irina Lobanovskaya
@new_user_9cbc23267f Thank you so much! We love you back <3
Matvey Veretennikov
Looks interesting, good luck!
maxim kudymov
Up It looks interested