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GoPop 2.0 — Visual conversation. Speak in photos, GIFs & videos.
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Molly Matthieson
Very cool, @jshapes. The discover features are working beautifully and love the new scrolling as well. Now back to my #worldfaceswap...
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Since launching GoPop last February, we've seen our community really adopt the call-and-response aspect of the app. (I showed the unique reply feature where you can choose a piece of media from someone's Pop and then add your own visual at last month's Product Hunt event w/ @rrhoover at the Apple Store). People have used this for everything from making faceswaps with each other to reactions to the World Cup.
Seeing this behavior, we completely re-designed/re-built the app to make conversations the center of the experience. The main changes in this update are:
1) New conversation UX — swipe right on any Pop in your feed to see all of the replies.
2) New bottom nav that emphasizes the Explore — we've seen that hashtags have been really valuable for the community as they use them to define this new medium.
3) Smart feed — the feed now surfaces the best conversations intelligently.
4) New scrolling — each Pop now locks into place so consuming this form of interactive content is much easier.
In conjunction with this massive update, the community is also mobilizing to set a new Guinness World Record the "Largest online album of face-swapped photos." You can follow the livestream at http://worldfaceswap.com — which is, a sort of new product in of itself : )
Love to hear y'all's thoughts! Happy to answer any questions!
- Jesse (Co-Founder/CEO)
@jshapes it's a relatively small change but the new scrolling which jumps from one post to another, makes it much easier to browse the feed.
P.S. wish I could make it to your event tonight in SF!
@rrhoover Thx! Y - the scrolling is one of those fascinating little product things. We realized that the previous scroll required 3 gestures to consume a Pop: 1) Start scroll, 2) Stop scroll and position scroll in a way that fits the Pop; 3) Press down on Pop. By taking out that 2nd gesture, you can keep your thumb in place the entire time and never worry about positioning.
