Positional
p/positional
An all-in-one SEO toolset
Michael Seibel
Positional — An all-in-one SEO toolset
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Start, grow, and scale your inbound marketing and SEO strategy with a toolset optimized for results — not vanity metrics. Positional connects the workflow from end to end, from keyword research to content optimization and analytics.
Replies
Nate Matherson
Hello Everyone 👋 I’m Nate and with my cofounder @matthew_c_lenhard, we are thrilled to launch Positional on Product Hunt! About ten years ago, we fell in love with inbound marketing, particularly content marketing and SEO. Since then, we’ve built and scaled content channels in some of the world’s most competitive industries (e.g., consumer finance, and developer tools). We’ve wanted to start Positional since at least 2019. As content marketers and SEOs, we found ourselves constantly jumping between 6-7 separate tools throughout the day. We had one toolset for keyword research, another for content optimization, yet another for internal linking, and then an entirely different set of tools for measuring the success of our channel and analytics. With Positional, our goal is to bring the entire workflow together. Positional takes you from start to finish, from ideation to optimization and analytics. We’re early in our journey, so we're really happy to show this to you all. Thank you for reading about it! Please let us know your thoughts and questions in the comments.
Sachin Jain
@matthew_c_lenhard @containiq We have been Positional customer since very early days. Easily beats Semrush and ahrefs today.
Kin Leon Zinzombe
@matthew_c_lenhard @containiq congrats on the launch Nate. I've been looking for such an app for a long time now, I believe it'll go a long way in improving the SEO optimization process for so many of us. Thanks again
Samuel Darwin
Launching soon!
@matthew_c_lenhard @containiq Interesting product! The end-to-end workflow could be a real time-saver. I'm curious about your analytics - does Positional integrate with Google Search Console and Analytics, or does it rely on its own data sources for tracking performance?
Haseeb Awan
Super happy user of Positional for past 2 years Almost. Just access to their team using Slack is worth 10X more
Peggy Rayzis
Positional makes SEO approachable and actionable, even for non-SEO experts. The workflow from keyword research --> content optimization within Google Docs --> content analysis is smooth and delightful. Plus the team are experts in the space and super responsive to feedback. Thank you Positional team and congrats on the launch! 🥳
Nate Matherson
Thanks so much, @peggy_rayzis! And thank you for all of the customer referrals!
Ayan Barua
The product keeps getting better every day. Nate is our go-to person for all things SEO.
Rokas Jurkenas
Awesome @containiq , quick question how do you compare this to SurferSEO or Frase as it seems to have some of the similar features here?
Nate Matherson
Thanks for stopping by, @rokasjk! Totally, our Optimize toolset competes directly against tools like SurferSEO and Frase. There are some unique features (eg our Unanswered Questions feature). But the idea is that we wanted this core functionality/tool to exist alongside the other SEO tools we needed, and we didn't want to jump to a separate point solution to do a single task (eg Frase).
Rajiv Ayyangar
Nate neglected to mention that we use Positional at Product Hunt! 🙌 Congrats on the launch!
Nate Matherson
This is true, @rajiv_ayyangar! Hahah. It has been great working with you and the entire PH team!
Anita Kirkovska
One of the best SEO toolkits that every marketer should have. 10/10
Nate Matherson
That coming from you means so much, @anitakirkovska! It has been great working with y'all.
Marilyn Wo
I would like to try Positional for sure. Looks like it has everything I need covered here. Thanks for this and good luck to the launch @containiq and @matthew_c_lenhard
Jason G
great product and congrats on the launch! its my go-to to upgrade the consistency and general quality of our writing team.
Robin Guldener
Huge fans of positional at https://www.nango.dev ! We have been using their product almost from day one. Their SEO tools and advice are essential for our content marketing! @containiq has been tremendously helpful for us with advice on SEO, and Positional has made it a breeze to implement. One of the fastest moving products I have used in the last 12 months, excited to see what they are cooking up next!
Nate Matherson
We are always cooking, @rguldener! Its been great working with you.
Matthew Busel
Seriously awesome tool for SEO that is just getting better and better. Amazing to see the progress over time.
Nate Matherson
Aw man, I really appreciate you saying that, @mbusel!
Mike Bifulco
Congrats on the launch positional team! I've spent far more time than I'd like to admit working on SEO for the various companies I've worked at and personal projects I've worked on. we have been using positional at Craftwork to help grow our SEO presence locally and for more competitive terms in our in our industry. the amount of actionable feedback we get on our work is extremely useful and has been helping our team with growth efforts since we started using the product. Obviously I'm a big fan. Nate and team are clear subject matter experts to boot, and I'm excited to see where the product goes. keep up the good work, good luck with the launch!
Nate Matherson
It has been awesome working with you, @irreverentmike1!
Parker
Love positional, it's helped us at every step of blog writing and SEO research. We use 4-5 of the dozen or so tools and I can't recommend it enough for the price.
Nate Matherson
heck yea, @parker_place! Love what you guys are building too.
Philip LR
Happy user of Positional. My no1 tool for anything SEO and content planning.
Scott Smith
Beta user & customer over here. Congrats on the great launch, and all of the progress from the beginning until now! Excited to see what you continue to build!
Nate Matherson
Thanks so much, @scotcha1!
Ankit Jain
Have been a happy user of Positional for several months now. Nate is now go-to person for anything SEO!
Peter Preston
Good timing for us to try something new. Keen to give it a look. From first login it looks clean and helpful.
Daryl Sew
positional is awesome!! loved using it for our seo efforts and got us to first position in ranking for a bunch of content!
Renga
This tool is keeping my agency business alive despite Google and everything going belly up in 2024. To add to it, @containiq and @matthew_c_lenhard are awesome people to work with - they are keen to hear feedback and iterate quickly on Positional product improvements!
Nate Matherson
@matthew_c_lenhard and I love your feedback and suggestions, @ringaringarenga! You've been a great user to us!
Ryan Bednar
Congrats! Positional is a great product and Nate and Matthew are experts in the space.