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PRIMO — Like Amazon's 1-click shopping--but for everything
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@abasa @johnnyquachy So to which group are you going to focus on first? The users or the merchants?
@ykguler @johnnyquachy We are currently focusing on the merchants. Users need stuff to buy before it makes sense for us to focus on them.
@abasa @johnnyquachy Also merchants need users to buy stuff :) paying nothing to open a new potential sales channel is more than justifiable. What's your plan for on boarding new users?
@ykguler @johnnyquachy That's right. That's why we made it free to start and run. So far merchants have been extremely receptive. At the moment, we are onboarding merchants that have a large advertising budget, and user base. We are utilizing them to gain users.
@gregjwww Our system works with 1 click and the phone checks your movement to make sure you're human. It's actually 2 steps but the user only notices 1 step.
@abasa Clever, is this a valid way to avoid patent infringement? Primo's a great idea and I wouldn't want to see it squashed by Amazon's lawyers, I presume you've consulted legal advice on whether your app doesn't infringe their patent, right?
@gregjwww Thank you. Yes we have and our system is patent pending. Spent a lot of time with the lawyers on this actually.
I can easily see the usecase in print or web, but how are you planning to get the industry to print those codes on a visible part of their products? Won't it interfere with their design? I would guess they'd not be so forthcoming with that?
@mediavrog With apparel perhaps, but you could always hide the tags under the end of the sleeve etc. With bottled water or milk or items like that, a PRIMO Tag could be put on the back of the product etc
Sounds awesome. How long does it take for a merchant to set it up? Any special skills/code required?
@liquidchickenqq It takes about 10 minutes. Just give us your company or personal information, and banking information so we can pay you. No special skills needed. I just uploaded a tutorial. https://youtu.be/yn8I28JYBLw
For those of you that downloaded the app, we have added a PRIMO Tag to scan in one of the product pictures above.
PRIMO is an app that allows you to buy things worldwide by scanning a PRIMO Tag or clicking a PRIMO Link in Instagram/Facebook. PRIMO Tags can be embedded in a print or digital picture, video, or on an actual product.
Merchants can now monetize their advertising by allowing their customers buy directly through that ad.
Imagine buying an iPhone 7 through a commercial with 1 tap. Or shopping at IKEA and avoiding all the lines.
The app is the POS, making the world a store.
PRIMO origin story: I watched a Michael Jackson documentary in 2003, and he was shopping by pointing his finger at products, and his people handled the rest in the background. I thought 'someday I want to make something that allows everyone to shop like that' https://youtu.be/CXl0O5ViuBw
@renato_shira Thanks Renato! We feel ecommerce is very well optimized for the PC era but there hasn't been anything for built from the ground up for the smartphone era.
@abasa Great product! Will PRIMO customers be based in a particular region at the beginning or you start worldwide?
@gpuntob We are based in Japan, but it's available everywhere except mainland China.
Where are you?
@abasa Italy. I'm asking that to you from a merchant perspective. We have the majority of our customers in Italy, Europe and US. I'd like to know when you'll have a good customer base in that countries to evaluate the adoption of PRIMO in our e-commerces. Thank you.
WeKiki