I've been using Promoty for over a year - without it, I wouldn't have spent the time to reach out to individual influencers manually and wouldn't have gotten this traction. The return on investment is a no brainer, $50 per month is great bang for the buck.
Hi, Product Hunt community 👋🏼
I’m Marelle, one of the co-founders of Promoty.
There are a lot of inefficiencies in the field of influencer marketing. As I have an engineering mindset, I wanted to solve it.
That’s why we built a tool to replace endless emails, outdated Excel spreadsheets, and manual influencer research – saving marketers tens of hours of time every week.
Our Influencer CRM allows brands to manage all their influencers, collaborations, chats, and branded content in one place (think of it like a HubSpot or Trello but specifically for influencer marketing).
Additionally, you can find new influencers by filtering our global database – or add your social media accounts and we’ll find your superfans! For every creator, you’ll also see their detailed insights.
We really want to build a good product so try it out for free and let us know what you think – all the feedback is more than welcome!
If you’re representing a brand or agency working with influencers, we’d love to hear your feedback and suggestions on additional features we should build.
This looks really cool! Do you have a way for creators to apply to be part of the platform? Or does it just read from social channels and pull them in automatically if they fit certain criteria?
@britt_joiner thanks, Brittany 🤍 A very good question.
In the Nordics, Baltics, and the Netherlands, we have a pool of active influencers who have downloaded the Promoty app and are actively looking for brands to work with. For those users, we have the first-party data straight from Instagram.
Our main solution is the global influencers' database. For that, we use a data provider – so influencers do not have to sign up on Promoty. However, also having the first-party data allows us to make sure that the quality of that data is top-notch.
Congratulations, team! Looks fantastic. Question: is your product/influencers more suitable for companies with physical products or do you have success stories where it helped to promote a service? Asking for a friend. :D
@genia_trofimova thanks Genia 🤍 When it comes to products vs services, I think there's no difference – after all, it's all about the target group. Currently, Promoty integrates with Instagram, TikTok, and YouTube – so if your target audience is on those channels, you should work with influencers on those channels :)
Influencer discovery and campaign management is super inefficient. We have tried multiple tools and approaches and were not satisfied with any. Hoping Promotly solves this. Have signed up.
All the best!
As a proud customer of many years, I can confirm that it does save time - whole chunks of it actually. And it does group all of my influncer related things to one platform where I could just give access to and we're done. I am happy to pay 50€/month (which is cheap AF) to have all of this fixed and made easy for me.
I've followed the evolution of Promoty since the early days and it's great to see they've reached at a truly unique value proposition for marketers working with influencers. Godspeed, @marelle_ellen and the rest of the team! 💜
Paw