This is one of the most clever onboarding, pre-launch pages I've seen. Reminds me of @msg's SuperHuman.io (posted here). Michael talked about this onboarding flow at the Product Hunt Live Founder AMA last week. To paraphrase, "you'd be surprised how engaged people are when you ask them questions about themselves."

This reminds me of Bank of America's old "Keep the Change" program, but much, much more engaging and useful.

this app looks great. i use simple.com for goal settings but im intrigued by the idea of conditional goal setting.

@erimag how can i get started :)

Thanks guys, glad you like it! Please let me know if you have any questions.

@msg you'll have to wait a while longer but if you signed up inte last few days you'll be among the first to try it!