Seeking Wisdom: Why We Killed All Of Our Lead Forms
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The backstory on why we stopped gating our content.
Dave Gerhardt
Seeking Wisdom: Setting Goals For Your Startup — Lessons to help accelerate your learning.
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Dave Gerhardt
We got a lot of feedback that people wanted to hear more about what we're doing at Drift as part of this podcast, so today we re-launched Seeking Wisdom to make it part of Drift. If you like tactical startup stuff, you should enjoy this episode. We dive into why we set one team goal for Q2 at Drift, the results, the impact it had on the team and our growth — including how not focusing on paying customers brought in more paying customers. Oh and why we focused on signups -- not retention -- in order to grow.