Just ran my stats (the full report includes a lot more than this): I'm curious how the volume of tweets affects these rankings. I would expect to see those that tweet more to depress engagement per tweet on average as the Twitter algorithm will only highlight 1 or 2 tweets in the "what you missed" section. Measuring engagement based on the number of impressions (not followers) would be a better measurement of "twinfluence" (sorry... terrible pun).

I love Sparkscore already. It's a great way to find the true influence of Twitter profiles and hints at some more substantial tools coming from Sparktoro.

It also offers a breakdown of how the score was achieved, and the specific elements (engagement, follower count, verified status) that contributed to it.

Warning, though. If you're not an influencer, this can be damaging to your self-esteem 😄

Pros:

Reveals the true influence of Twitter profiles.

Shows how influence is calculated.

No more hiding behind fake follower counts

Cons:

Can be damaging to self-esteem

Limited to Twitter

I love it. My score is only 4, and that's perfect because if I was going to score my Twitter profile I would have given it a 4 as well. Great work Rand & team :)

The "related accounts" tab is what surprised me the most. Even tho' I'm not very active in twitter it did an amazing job highlighting related accounts that were extremely relevant! Great job @randfish & @caseyhen. Are you already planning an API for this? Lot's of integration opportunities here!

I've been following Rand for years on moz blog and whenever I see his name, I know I'll get something of high value. Congrats on the app - I'll try it out when I'm home. 😊

Pretty good. But, more insights are needed. For e.g. custom suggestions on what can be done to improve the score.

This is such a great tool. Great job Casey and Rand. 👏 I'm not 100% convinced verified status should carry as much weight, as it's decided by Twitter and feels like a pretty arbitrary way to measure current influence. I don't think Twitter are verifying accounts right now, either. So newly notable accounts would be done a disservice there. That said, I don't know what weight is given to account age and things of that nature. So it might be a moot point. In any case, I'm very impressed and incredibly excited to see the pro product when it launches next year.

I woke up to the PH email telling me how Rand Fishkin launched SparkScore and I went right for it because the man only makes quality products. He's got an excellent BS detector, so I trust his work.

Sure enough, I land on SparkScore and find out my score is a "4" out of 100. With previous influence scoring apps, my score was in the 70's. That's so wrong! I am a business owner living in Pennsylvania - I should never have risen to the "70+ category"! One of my clients is a 94 (international sports figure), another is a 69 (writer for a national publication). These are both logical scores as well. After just a few hours I can already tell SparkScore will become the de facto standard for influence rank.

I also very-much appreciate how the oAuth is not overstepping on the permissions:

The application WILL NOT be able to:

+Follow new people

+Update your Pprofile

+Post Tweets for you

+Access your Direct Messages

+ Change your password

Thank you, Rand, for making something real. SparkScore seems like it's going to be great and I can't wait to see what the future holds.

Pros:

OAuth does not over-step. Plus, my score is a 4. Nice and low as it should be - I love that.

Cons:

None

They do not have any similarity with Klout. My Klout score was 79, Spark score 31. They must change the algorithm, it's not about engagement rate or RT number. Influence rate must not ask how many retweets, it must ask who retweeted.

Just out of beta, the API is a nice way to keep track of where you rank--engagement-wise--in comparision to others with a similar level of followers. SparkScore holds a lot of promise for an API fresh out of beta.

Pros:

It fills in the gap left in Klout's wake and ends up doing a better job at determining a much more realistic measure of Twitter engagement.

Cons:

Nothing

Ran my stats and I was surprised on the amount of interesting data vs. your friends/market average. Also: congratulations on the time-to-market for SparkScore and Trending, blazing fast!

And with Twitter removing all the fake bot accounts. What will happen to scores?

Best of luck Rand 👍

Finally this product is launched, Just tried it and looks promising but would love to see other social media tools. @Rand Will you share more information about other social media accounts integration?

Great one.. I'll post mine soon

I like the Engagement Score. Especially since mine is much, much higher than my SparkScore 😉

I'd love to hear more about the methodology behind the scoring… I got a 93 which seems awfully high given scoring on other analytics tools like SocialBlade.

Transparency builds trust and confidence, making a tool like this one more likely to be used. As a marketer, I would want to know then which influencer matches the best with my brand's target audience so I can optimize my outreach program efforts and marketing spend accordingly. This is a good first step in moving away from murky influencing to brand affinity. It reminds of my past life using affinity matrixes to help brands assess sponsorship opportunities. https://drive.google.com/file/d/... Looking forward to the release @randfish @caseyhen!

Yup! Damages your self esteem. Great product though. The world has too many self-proclaimed influencers and a score like this helps. Might be the social media version of the Moz DA.

The only thing disappointing about the app is that I’m not incredibly influential on Twitter! Otherwise pretty interesting - at first I thought it was another Klout, but it seems to offer a lot more valuable info. And coming from Rand I’m confident it will only get better.