p/ten-one-design
Ten One Design creates one or two clever products each year.
Peter Skinner
Blockhead — Turn your Apple charger sideways so it fits in more places
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Blockhead snaps on to your existing Apple charger, allowing it to sit flat against the wall. Now it can fit in more places than ever. [UPDATED] Redesigned in 2017 for a perfect fit on the latest Apple USB Type-C charger models.

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Joshua Dance
I always use the full length cord add on. I can never find an outlet close enough for the cord without it.
Corey O
Very clever, but if I'm spending $20 on my laptop charger, I'd consider just upgrading to something smaller and more useful like the Zolt laptop charger. https://www.gozolt.com/laptop-ch...
Irfan Arif
Apple has a lot to learn
Cliff Dailey
Perfection.
Ouriel Ohayon
really smart but pricing is worst than apple
Scott Vayner
It's so obvious it's almost laughable that Apple didn't think of it.
Seb Jachec
This seems pretty neat, wouldn't mind a UK version if it's planned
Scott Karstetter
This is a really great (should of been obvious) idea.
Filippo Mursia
This is like the invention of the Bendy Straw. Simple and effective. Awesome.
ssieg
This reminds me of the plugbug via Twelve South which is NOT sideways... I'll have to check out the site...
Cody Joseph Krainock
I am in absolute awe. Searching for better words, but can't find any.
Dan Brooks
Geniuously simple. The problem I see is that would work for flat sockets only. If you're in Europe lots of sockets are deep and the adapter simply won't fit
Jeff Andersen
Am I a minority in that i bring the full length cable with me and use the standard (North American) three prong?
C B
@jeffandersen In SF, once you leave the office there's a 50/50 chance a wall outlet will only be two-pronged, especially if you're working at a friend's. Love this concept.
Alex Mohseni
How'd they/you make the animated gif? It looks like it's floating...
Simon B
@amohseni 👍 I like to think they were there for days doing it stop-motion style, but it was probably CG. Either way, it would be great to see a "making of"...
Kevin Rajaram
This is quite useful! I don't know why Apple didn't think of this in the beginning. Claiming to know about ergonomics and such when they didn't even think about our other outlets we might want to use. Bravo for this! 🙌🏽
Peter Skinner
Hi everyone! It’s lovely to hear your thoughts on Blockhead. It’s an idea I hope will prove useful, even though a tiny thing. Yes, it could have been done as much as 15 years ago when the square power adapter first shipped with the Titanium Powerbook G4. When the idea first arose, there was a mixture of disbelief that it hadn’t been done, and kicking myself for overlooking it for so long. It feels terrific to finally have a chance to share this. I am really looking forward to hearing your take on it. Did we miss anything? Is it helpful? Any feedback gratefully accepted.
Pat Murray
@psidentity this is such a great idea! Any plans for foreign (e.g., Aus/UK) plugs in the future?
Peter Skinner
@_patmurray I would love to make that happen.
Paul Hart
@psidentity awesome... AU option too! (minor design tweak)... let me know where n when to send funds ;)
Karan Mavai
@psidentity beautiful product. Haven't read through all the comments, but did you try a design where the prongs fold away for travel like the original? I'd love to see that in a future version.
Peter Skinner
@karanm Thanks! Blockhead prongs are in a fixed position for strength & safety. Allowing them fold as well would be pretty great.
Stephen Kopanski
Is this certified to work with Apple's charger? Is there any risk to using this?
Peter Skinner
@bropanski Blockhead has a UL safety certification for the US and Canada.
Wilsar™
Please, take all of my money. This is so commonsense that Apple didn't think of it haha.
Ryan Hoover
Ha! This should be the default, imo.
Tyler
@rrhoover This is awesome, except a few years too late. When plugged straight in, I feel like there's a 50/50 chance having a narrow plug works just as well. The real issue is that the Mac laptop adapters are getting really small, the new Macbook one, for example, is just a fraction bigger than the plug that comes with an iPad. I really like this, "duh" moment Blockhead creates though. So obvious in hindsight.
Spencer
@tylerh @rrhoover the MacBook Pro bricks will probably stay pretty big though, no?
Tyler
@sholtaway @rrhoover Ya, but I don't think that's the trend. I think they will get smaller and less obtrusive.
JESS3
@designlaurels Blue is better